Consumer Behavior

Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9781087851457Author Chandler WrightFormat PaperbackPage Count 182Imprint SD Publishing LLCPublisher SD Publishing LLCWeight(grams) 186gDimensions(mm) 203mm *...

Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9780451497215Author Sean EllisFormat HardbackPage Count 320Imprint CurrencyPublisher CurrencyWeight(grams) 590gDimensions(mm) 242mm * 164mm * 28mm

Society and Economy-a work of exceptional ambition by the founder of modern economic sociology-is the first full account of Mark Granovetter's ideas about the diverse ways in which society and economy are intertwined.The economy is not a sphere separate...

Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9781439172018Author Martin LindstromFormat PaperbackPage Count 272Imprint The Free PressPublisher Simon & Schuster

Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9781544516615Author Wayne McCullochFormat HardbackPage Count 344Imprint Lioncrest PublishingPublisher Lioncrest PublishingWeight(grams) 572gDimensions(mm)...

Most of us who live in the North and the West consume far too much - too much meat, too much fat, too much sugar, too much salt. We are more likely to put on too much weight than to go hungry. We live in a society that is heading for a crash. We are...

The 18th century has been hailed for its revolution in consumer culture, but Material Literacy in Eighteenth-Century Britain repositions Britain as a nation of makers. It brings new attention to 18th-century craftswomen and men with its focus on the...

In this highly informative and entertaining book, the founder of the vibrant new field of evolutionary consumption illuminates the relevance of our biological heritage to our daily lives as consumers. While culture is important, the author shows that...

Why the luxury market's fate rests in Chinese wallets The media has negatively focused on the Chinese political administration clamping down on gifting. Observers have come to doubt the strength of Chinese consumption as the key driver for luxury. The...

Why do we trust some brands more than others? How important is integrity for a brand's survival? How can brand confidence be rebuilt during a crisis? Using both new and classic insights from social psychology, cognitive psychology and neuroscience, Brand...

Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9798992404807Author Lindsay SmithFormat PaperbackPage Count 160Imprint Amplify Experiences, LLCPublisher Amplify Experiences, LLCWeight(grams)...

Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9788831322799Author Maria Giovanna OnoratiFormat PaperbackPage Count 160Imprint Bocconi University PressPublisher Bocconi University Press

The digitalization of payment modes, combined with the development of Blockchain technology, is shaping the future of digital currency worldwide. Many financial regulators are experimenting with the feasibility of digital currencies nationally in a...

Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9780940195035Author Anne C WhitakerFormat PaperbackPage Count 108Imprint Whitaker & Company, Publishers, Inc.Publisher Whitaker & Company, Publishers, Inc...

Consumer Behavior presents an autobiographical view of Morris B. Holbrook's contributions to the study of consumer behavior, describing his life and work over the past sixty years via a collection of subjective personal introspective essays. This new...

Big brands are the gods of today's world, and the algorithm is their gospel. What makes the cult marketing vortex so attractive to otherwise smart people, and how does online manipulation render us victim to the dangerous whims of digital companies,...

This book examines consumer behavior using the "life course" paradigm, a multidisciplinary framework for studying people's lives, structural contexts, and social change. It contributes to marketing research by providing new insights into the...

A refreshingly relatable exploration of how algorithms penetrate the most intimate aspects of our psychology, and how we can regain mastery over our lives-from the pioneering expert of psychological targeting.There are more digital pieces of data than...

Religious affiliation and religiosity of consumers can give rise to a differentiation of marketing strategy and marketing mix. They influence the values, habits and attitudes of consumers as well as their decision-making and consumption behavior. This...

This dynamic book explores the importance of collaborative consumption. Doing so is relevant at a time when the sharing economy has established itself as part of the mainstream market. Nearly 40 expert scholars across the globe go beyond the existing...

Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9781639871339Author Amy NelsonFormat HardbackPage Count 241Imprint Murphy & Moore PublishingPublisher Murphy & Moore PublishingWeight(grams)...

Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9781682854587Author Benedict HuntFormat HardbackPage Count 213Imprint Willford PressPublisher Willford PressWeight(grams) 785gDimensions(mm) 279mm * 216mm *...

With this textbook, students will learn the concepts, theories and processes of consumer behaviour and how to apply them in a digitalized and competitive business landscape. Consumer Behaviour combines theoretical underpinnings with real-world...

Consuming the Environment explores the environmental impacts of consuming everyday products and explains how we can consume more sustainably.Written in an accessible style, this book begins with our everyday mundane experiences of consuming products -...

This volume provides an in-depth examination of the role of sexuality in consumers' life course and in the marketing of products and services.Leading scholars in the field define the most up-to-date picture of theories of sexuality in marketing and...

Today drag has an unprecedented mass cultural appeal. Reaching far beyond traditional queer venues and audiences into the mainstream, it has evolved into a booming industry worth millions of dollars. Drag is art, politics, lifestyle and entertainment...

Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9781639871322Author Ariana NelsonFormat HardbackPage Count 245Imprint Murphy & Moore PublishingPublisher Murphy & Moore PublishingWeight(grams)...

Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9781641726252Author Erik MadsenFormat HardbackPage Count 238Imprint Larsen and Keller EducationPublisher Larsen and Keller EducationWeight(grams)...

First published in 1927, Economics and Human Behaviour is a defence of orthodox economics against the attacks of social psychology. The author has explicated on the characteristics and value of both orthodox economics as well as psychology, and then...

Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9781632406835Author Erik MadsenFormat HardbackPage Count 238Imprint Clanrye InternationalPublisher Clanrye InternationalWeight(grams) 789gDimensions(mm)...

Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9781639891252Author Charlie WardFormat HardbackPage Count 249Imprint States Academic PressPublisher States Academic PressWeight(grams) 653gDimensions(mm)...

Consumer behavior refers to the actions and decisions made by individuals and households when purchasing goods and services. This book explores how consumers make decisions when purchasing goods or services. It delves into the psychological, social, and...

Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9781552665831Author Sophie Dubuisson-QuellierFormat PaperbackPage Count 112Imprint Fernwood PublishingPublisher Fernwood PublishingWeight(grams)...

As the Reagan administration began, Nancy Reagan chose new china for the White House-at a cost of $209,508. The pattern for the decade was struck. As the Reagans made wealth seem glamorous, what followed was a culture dominated by a belief in the "magic...

Handbook of U.S. Consumer Economics presents a deep understanding on key, current topics and a primer on the landscape of contemporary research on the U.S. consumer. This volume reveals new insights into household decision-making on consumption and...

The Internet is behaving in a way that is affecting everything we do. And it is making us think about things in a way we never previously thought. The Internet is contrary and the opposite of previous inventions. It has enhanced a reverse polarity of...

As Millennials step into positions of greater authority and power, they will, without a doubt, modify their marketing strategies to sell to people of their generation exactly as they wish to be sold to, which puts a lot of us on a timed collision course...

As a newcomer to tourism, China has amazed the world with its rapid growth of inbound, outbound, and domestic tourism. Tourists from the Greater China area (Mainland, Hong Kong, Macao, and Taiwan) are well positioned to change the world's tourism...

Education in consumer affairs has become increasingly important in recent years with the growth of consumer societies in many parts of the world. This practical handbook is a guide to teachers on the various aspects of the field; it looks at the consumer...

The chapters provide a wide-ranging view of issues addressing how advertisers can proceed on the Internet and World Wide Web. An initial chapter traces the development of Web advertising from its very beginnings as it was represented and discussed in the...