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  • The Messenger is the Message: How to Mobilize Customers and Unleash the Power of Advocate Marketing by Deena Zenyk 9781619617360

    The Messenger is the Message: How to Mobilize Customers and Unleash the Power of Advocate Marketing by Deena Zenyk 9781619617360

    RRP: $19.34
    $16.72
    Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9781619617360Author Deena ZenykFormat PaperbackPage Count 244Imprint Lioncrest PublishingPublisher Lioncrest PublishingWeight(grams) 286gDimensions(mm) 216mm...
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  • Be Unique or Be Ignored: The CEO's Guide to Branding by Marc H. Rudov 9780974501734

    Be Unique or Be Ignored: The CEO's Guide to Branding by Marc H. Rudov 9780974501734

    RRP: $20.01
    $14.81
    Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9780974501734Author Marc H. RudovFormat PaperbackPage Count 166Imprint MHR EnterprisesPublisher MHR EnterprisesWeight(grams) 253g
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    RRP: $20.01
    $14.81
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  • Forks of the Pigeon by Jim Pressley 9781450785495

    Forks of the Pigeon by Jim Pressley 9781450785495

    RRP: $28.38
    $17.83
    Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9781450785495Author Jim PressleyFormat PaperbackPage Count 382Imprint Fletcher BooksPublisher Fletcher BooksWeight(grams) 508g
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    RRP: $28.38
    $17.83
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  • The Dead Hand's Grip: How Long Constitutions Bind States by Adam R. Brown 9780197655283

    The Dead Hand's Grip: How Long Constitutions Bind States by Adam R. Brown 9780197655283

    RRP: $101.91
    $92.60
    In The Dead Hand's Grip, Adam R. Brown examines constitutional specificity-or length-as a new way to evaluate how different polities govern citizens and regulate themselves. As Brown shows, many states and nations bloat their constitutions with...
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    RRP: $101.91
    $92.60
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  • Tom Weekly 3: My Life and Other Massive Mistakes by Tristan Bancks 9781761042706

    Tom Weekly 3: My Life and Other Massive Mistakes by Tristan Bancks 9781761042706

    RRP: $10.31
    $7.22
    Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9781761042706Author Tristan BancksFormat PaperbackPage Count 240Imprint Penguin Books AustraliaPublisher Penguin Books AustraliaWeight(grams) 129g
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    RRP: $10.31
    $7.22
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  • Bleak House by Charles Dickens 9781788885263

    Bleak House by Charles Dickens 9781788885263

    RRP: $11.60
    $8.32
    Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9781788885263Author Charles DickensFormat PaperbackPage Count 800Imprint Arcturus Publishing LtdPublisher Arcturus Publishing Ltd
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    RRP: $11.60
    $8.32
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  • Marketing Analytics: Statistical Tools for Marketing and Consumer Behaviour using SPSS by Jose Marcos Carvalho de Mesquita

    Marketing Analytics: Statistical Tools for Marketing and Consumer Behaviour using SPSS by Jose Marcos Carvalho de Mesquita

    RRP: $51.59
    $45.23
    Marketing Analytics provides guidelines in the application of statistics using IBM SPSS Statistics Software (SPSS) for students and professionals using quantitative methods in marketing and consumer behavior. With simple language and a practical,...
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  • Customer First: Create More Impact and Income with Your Network Marketing Business (Without Being High-Pressure or "Salesy") by Tasha Smith 9781734615906

    Customer First: Create More Impact and Income with Your Network Marketing Business (Without Being High-Pressure or "Salesy") by Tasha Smith 9781734615906

    RRP: $15.47
    $12.37
    Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9781734615906Author Tasha SmithFormat PaperbackPage Count 170Imprint Emerge Sales TrainingPublisher Emerge Sales TrainingWeight(grams) 259gDimensions(mm)...
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    RRP: $15.47
    $12.37
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  • Harry Potter: The Story of a Global Business Phenomenon by Susan Gunelius 9780230203235

    Harry Potter: The Story of a Global Business Phenomenon by Susan Gunelius 9780230203235

    RRP: $58.04
    $58.01
    The Harry Potter books are the bestselling books of all time. In this fascinating study, Susan Gunelius analyzes every aspect of the brand phenomenon that is Harry Potter. Delving into price wars, box office revenue, and brand values, amongst other...
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    RRP: $58.04
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  • The Activation Imperative: How to Build Brands and Business by Inspiring Action by William Rosen 9781538114667

    The Activation Imperative: How to Build Brands and Business by Inspiring Action by William Rosen 9781538114667

    RRP: $32.25
    $29.53
    How can marketers navigate the growing array of marketing specialties, media options, and data sources? How can they provide consumers with seamless experiences of value across channels that overcome behavioral barriers and actually deliver results? ...
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    RRP: $32.25
    $29.53
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  • The Marketing Gurus: Lessons from the Best Marketing Books of All Time by Chris Murray 9781591845928

    The Marketing Gurus: Lessons from the Best Marketing Books of All Time by Chris Murray 9781591845928

    RRP: $30.96
    $21.92
    Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9781591845928Author Chris MurrayFormat PaperbackPage Count 304Imprint PortfolioPublisher Penguin Putnam IncWeight(grams) 331gDimensions(mm) 229mm * 152mm *...
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    RRP: $30.96
    $21.92
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  • Blend Out: From Ordinary to Irresistible: How Advisors Can Market Like the Greatest Brands in the World by Robert Sofia

    Blend Out: From Ordinary to Irresistible: How Advisors Can Market Like the Greatest Brands in the World by Robert Sofia

    RRP: $32.24
    $23.88
    Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9781950863921Author Robert SofiaFormat HardbackPage Count 168Imprint ForbesbooksPublisher ForbesbooksDimensions(mm) 230mm * 148mm * 22mm
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    RRP: $32.24
    $23.88
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  • Adversperience The Convergence of Advertising & Experiential Marketing by Nicole Gallucci 9780992147907

    Adversperience The Convergence of Advertising & Experiential Marketing by Nicole Gallucci 9780992147907

    RRP: $43.86
    $34.52
    Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9780992147907Author Nicole GallucciFormat PaperbackPage Count 180Imprint Nicole GallucciPublisher Nicole GallucciWeight(grams) 213gDimensions(mm) 216mm *...
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    RRP: $43.86
    $34.52
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  • The Passion Conversation: Understanding, Sparking, and Sustaining Word of Mouth Marketing by Robbin Phillips

    The Passion Conversation: Understanding, Sparking, and Sustaining Word of Mouth Marketing by Robbin Phillips

    RRP: $24.50
    $16.45
    No passion, no conversation. No conversation, no word of mouth. No word of mouth, no successful business. If you think you are in the marketing business, think again. You're in the people business, and The Passion Conversation teaches you how to get...
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    RRP: $24.50
    $16.45
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  • Strategic Market Relationships: From Strategy to Implementation by Bill Donaldson 9780470028803

    Strategic Market Relationships: From Strategy to Implementation by Bill Donaldson 9780470028803

    RRP: $65.73
    $57.16
    The book develops the student's understanding of the nature, relevance and importance of creating and sustaining relationships as a strategic resource. It takes a managerial perspective to the study of relationships, from strategy to implementation. The...
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    RRP: $65.73
    $57.16
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  • Strategic Marketing Management by Gordon Foxall

    Strategic Marketing Management by Gordon Foxall

    RRP: $56.75
    $49.59
    This book considers marketing management within the overall corporate system of business policy-making, strategic planning and the implementation and control of effective plans. The information requirements of marketing management are highlighted and the...
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    RRP: $56.75
    $49.59
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  • Data Driven Marketing: Leverage Data to Increase Sales, Grow Profits, and Land More Customers by Roger Bryan 9781946694027

    Data Driven Marketing: Leverage Data to Increase Sales, Grow Profits, and Land More Customers by Roger Bryan 9781946694027

    RRP: $19.34
    $16.06
    Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9781946694027Author Roger BryanFormat PaperbackPage Count 176Imprint Ainsley & AllenPublisher Ainsley & AllenWeight(grams) 209gDimensions(mm) 216mm * 140mm *...
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    RRP: $19.34
    $16.06
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  • Marketing to Mums: How to sell more to Australia's most powerful consumer by Katrina McCarter 9780994634108

    Marketing to Mums: How to sell more to Australia's most powerful consumer by Katrina McCarter 9780994634108

    RRP: $16.76
    $15.20
    Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9780994634108Author Katrina McCarterFormat PaperbackPage Count 250Imprint Katrina McCarterPublisher Katrina McCarter
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    RRP: $16.76
    $15.20
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  • The 4 A's of Marketing: Creating Value for Customer, Company and Society by Jagdish Sheth

    The 4 A's of Marketing: Creating Value for Customer, Company and Society by Jagdish Sheth

    RRP: $70.94
    $61.56
    The authors present a powerful and tested approach that helps managers see a business's every action through the eyes of its customers. This approach is organized around the values that matter most to customers: Acceptability, Affordability,...
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    RRP: $70.94
    $61.56
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  • Crush Your Competition: 101 Self Storage Marketing Tips For The Fastest Way To Huge Profits. by Richard Meehan 9780985546007

    Crush Your Competition: 101 Self Storage Marketing Tips For The Fastest Way To Huge Profits. by Richard Meehan 9780985546007

    RRP: $32.19
    $26.20
    Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9780985546007Author Richard MeehanFormat PaperbackPage Count 264Imprint Catch Your DreamsPublisher Catch Your DreamsWeight(grams) 358gDimensions(mm) 229mm *...
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    RRP: $32.19
    $26.20
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  • Method Marketing by Denison Hatch 9781648372766

    Method Marketing by Denison Hatch 9781648372766

    $32.30
    Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9781648372766Author Denison HatchFormat PaperbackPage Count 302Imprint Echo Point Books & Media, LLCPublisher Echo Point Books & Media, LLCWeight(grams)...
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  • Sales Value Propositions: The Cutting Edge by Terry Barge 9781942267829

    Sales Value Propositions: The Cutting Edge by Terry Barge 9781942267829

    RRP: $19.34
    $9.97
    Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9781942267829Author Terry BargeFormat PaperbackPage Count 104Imprint Dagmar MiuraPublisher Dagmar MiuraWeight(grams) 150gDimensions(mm) 229mm * 152mm * 6mm
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    RRP: $19.34
    $9.97
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  • Listening Brands: How Data is Rewriting the Rules of Branding by Jr Little 9781619613645

    Listening Brands: How Data is Rewriting the Rules of Branding by Jr Little 9781619613645

    RRP: $20.63
    $17.44
    Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9781619613645Author Jr LittleFormat PaperbackPage Count 216Imprint Lioncrest PublishingPublisher Lioncrest PublishingWeight(grams) 254gDimensions(mm) 216mm *...
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    RRP: $20.63
    $17.44
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  • Communicating out of a Crisis by Michael Bland 9780333720974

    Communicating out of a Crisis by Michael Bland 9780333720974

    RRP: $116.09
    $115.93
    This is a modern, professional and practical approach to crisis management from a leading expert. The book examines the impact of a crisis - big or small - and the threat of negative publicity to corporate reputation. Most companies have no crisis...
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    RRP: $116.09
    $115.93
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  • Radical Relevance: Sharpen Your Marketing Message - Cut Through the Noise - Win More Ideal Clients by Bill Cates 9781888970029

    Radical Relevance: Sharpen Your Marketing Message - Cut Through the Noise - Win More Ideal Clients by Bill Cates 9781888970029

    RRP: $25.74
    $25.17
    Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9781888970029Author Bill CatesFormat PaperbackPage Count 226Imprint William R Cates IncPublisher William R Cates IncWeight(grams) 336gDimensions(mm) 229mm *...
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    RRP: $25.74
    $25.17
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  • Digital Storytelling for Brands by Bridget Tombleson 9781529745023

    Digital Storytelling for Brands by Bridget Tombleson 9781529745023

    RRP: $51.59
    $42.27
    Digital storytelling for brands has become a non-negotiable skill in the 21st century, due to the need to connect and communicate with diverse audiences across multiple channels and platforms. The ability to understand narrative(s) is now a prerequisite...
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    RRP: $51.59
    $42.27
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  • Market Research in Practice: An Introduction to Gaining Greater Market Insight by Paul Hague 9781398602847

    Market Research in Practice: An Introduction to Gaining Greater Market Insight by Paul Hague 9781398602847

    RRP: $148.35
    $122.61
    Learn the fundamentals of market research with this bestselling guide that delivers an overview of the whole process, from planning a project and executing it, what tools to use, through to analysis and presenting the findings. Market Research in...
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    RRP: $148.35
    $122.61
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  • The Authority Advantage: Building Thought Leadership Focused on Impact Not Ego by Adam Witty 9781955884860

    The Authority Advantage: Building Thought Leadership Focused on Impact Not Ego by Adam Witty 9781955884860

    RRP: $30.95
    $20.76
    As a thought leader, industry expert or business professional, you are driven to make the biggest possible impact in your field.But before you can reach an audience, you must earn their trust.Unfortunately, far too many leaders rely on their corporate...
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    RRP: $30.95
    $20.76
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