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How to Get Appointments Without Rejection: Fill Our Calendars with Network Marketing Prospects by Keith Schreiter 9781948197717
RRP: $18.05$10.57Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9781948197717Author Keith SchreiterFormat PaperbackPage Count 116Imprint Fortune Network Publishing IncPublisher Fortune Network Publishing IncWeight(grams)... -
Principles of Marketing Engineering and Analytics by Arvind Rangaswamy 9780985764821
RRP: $53.48$47.56Sorry no description is available for this book at this time. -
Routledge Handbook of Sports Marketing by Simon Chadwick
RRP: $64.49$56.63Sports marketing has become a cornerstone of successful sports management and business, driving growth in sport organisations and widening fan-bases. Showcasing the latest thinking and research in sports marketing from around the world, the Routledge... -
Marketing Theory: A Student Text by Michael J. Baker 9781473904019
RRP: $76.10$62.71Marketing Theory introduces and explains the role of theory in marketing by uncovering its histories, disciplinary underpinnings, subfields, discourses and debates. From strategy and ethics to digital marketing and consumer behaviour, leading marketing... -
Using Behavioral Science in Marketing: Drive Customer Action and Loyalty by Prompting Instinctive Responses by Nancy Harhut 9781398606685
RRP: $122.55$102.17WINNER: 2023 American Marketing Association Foundation Leonard L. Berry Marketing Book Award WINNER: 2024 Axiom Business Book Awards - Silver Medal in Advertising / Marketing / PR WINNER: National Indie Excellence Awards 2023 - Marketing & Public... -
Big Al's MLM Sponsoring Magic: How to Build a Network Marketing Team Quickly by Tom "big Al" Schreiter 9781892366139
RRP: $18.05$10.57Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9781892366139Author Tom Big Al SchreiterFormat PaperbackPage Count 88Imprint Fortune Network Publishing IncPublisher Fortune Network Publishing... -
The Rise of the Platform Marketer: Performance Marketing with Google, Facebook, and Twitter, Plus the Latest High-Growth Digital Advertising Platforms by Craig Dempster
RRP: $29.66$20.87Develop the skills and capabilities quickly becoming essential in the new marketing paradigm The Rise of the Platform Marketer helps you leverage the "always-on" consumer to deliver more personalized engagements across media, channels, and devices. By... -
Marketing Semiotics: Signs, Strategies, and Brand Value by Laura R. Oswald 9780199566501
RRP: $72.24$53.77Sorry no description is available for this book at this time. -
The Agile Marketer: Turning Customer Experience Into Your Competitive Advantage by Roland Smart
RRP: $24.50$16.45The marketer's guide to modernizing platforms and practices Marketing in the digital era is a whole new game: it's fundamentally about competing on the customer experience. Marketers must integrate a complex set of technologies to capture the customer's... -
Brand Stretch: Why 1 in 2 Extensions Fail, and How to Beat the Odds by David Taylor 9780470862117
RRP: $41.27$26.59Stretching the Brand offers practical and actionable advice on how to extend successful brands into new areas without losing sight of the value of the original brand itself. Examples of brand stretching include Dove soap, which has now been extended to... -
Principles of Marketing for a Digital Age by Tracy L. Tuten 9781526423344
RRP: $79.61$72.30Student-led in its design and development, the book incorporates digital marketing as central to what marketers do, and combines quality examples, assessment and online resources to support the teaching and learning of introductory marketing in a digital... -
Exponential: Transform Your Brand by Empowering Instead of Interrupting by Jeff Rosenblum
RRP: $28.37$20.41Build a brand that customers love with a proven strategy from one of today's top advertising executivesYour brand can no longer succeed through targeted adverting and clever messaging. You need to see customers as people rather than just sources of... -
Build Your Brand Mania: How to Transform Yourself Into an Authoritative Brand That Will Attract Your Ideal Customers by Matt Bertram 9781946694041
RRP: $19.34$15.70Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9781946694041Author Matt BertramFormat PaperbackPage Count 202Imprint Ainsley & Allen PublishingPublisher Ainsley & Allen PublishingWeight(grams)... -
Clean Language Interviewing: Principles and Applications for Researchers and Practitioners by Heather Cairns-Lee 9781801173315
RRP: $95.45$78.66Clean Language Interviewing is a landmark publication that defines the field for this important practice; it is essential reading for all researchers who seek to obtain data that are faithful to the experience of the interviewee. Clean language... -
Digital Marketer by Eileen Brown 9781780174006
RRP: $25.79$20.33In the digital age of today, digital marketing is essential to making products and services a success and digital marketers are more and more in demand. This book is your guide to becoming a digital marketer and succeeding in this fast moving,... -
The New Marketing: How to Win in the Digital Age by Cheryl Burgess 9781526490100
RRP: $49.01$40.22In our hyper-connected world that is changing at warp speed, marketers recognize the need to shift from traditional marketing methods to a new way that can help them better navigate the unpredictable environment. For traditionalists, this change has... -
Marketing Campaign Handbook: Volume One: Instructions For Operating A Successful Marketing Campaign by Bernice Loman 9781734510553
RRP: $20.63$12.24Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9781734510553Author Bernice LomanFormat PaperbackPage Count 82Imprint Bernice LomanPublisher Bernice LomanWeight(grams) 104gDimensions(mm) 216mm * 140mm * 4mm -
Creating Value: The Theory and Practice of Marketing Semiotics Research by Laura R. Oswald 9780199657278
$51.72In global consumer culture, brands structure an economy of symbolic exchange that gives value to the meanings consumers attach to the brand name, logo, and product category. Brand meaning is not just a value added to the financial value of goods, but has... -
New Perspectives on Critical Marketing and Consumer Society by Elaine L. Ritch 9781839095573
RRP: $54.17$45.40Digital communication has altered the flow of global information, evolved consumer values and changed consumption practices worldwide. These challenges in the marketplace are being driven by international, social and technological advances. New... -
Ice to the Eskimos: How to Market a Product Nobody Wants by Jon Spoelstra 9780887308512
$20.12You. That's Right. YOU. You've got a problem. You've got a product that's not first in its class. It's not even second. You've got to find a way to market that product. What Are You Going To Do? You're going to read this book, that's what. Let's face it... -
PR- A Persuasive Industry?: Spin, Public Relations and the Shaping of the Modern Media by Trevor Morris 9780230205840
RRP: $70.94$70.60Public relations is a big and rapidly growing industry, with annual growth rates of 20-30%. It spans the worlds of business, politics and culture, sport and entertainment. PR is everywhere. And yet, though it is much talked about it is little analyzed... -
The Handbook of Online and Social Media Research: Tools and Techniques for Market Researchers by Ray R. Poynter 9780470710401
RRP: $54.17$47.92Drawing together the new techniques available to the market researcher into a single reference, The Handbook of Online and Social Media Research explores how these innovations are being used by the leaders in the field. This groundbreaking reference... -
The Agile Innovation Playbook: How to develop products better, faster and cheaper in the modern marketplace by Bill Harte 9781527279605
RRP: $25.79$19.38Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9781527279605Author Bill HarteFormat PaperbackPage Count 164Imprint Create PossibilitiesPublisher Create PossibilitiesWeight(grams) 152g -
Value Propositions that SELL: Turning Your Message into a Magnet that Attracts Buyers by Lisa D Dennis 9780692089460
RRP: $18.05$16.27Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9780692089460Author Lisa D DennisFormat PaperbackPage Count 254Imprint Mind Your Business PressPublisher Mind Your Business PressWeight(grams) 462g -
Marketing in easy steps by Catriona MacKay 9781840784268
RRP: $14.18$9.52Whether you are already in a marketing job, aspire to having one or want to grow your business, Effective Marketing in easy steps will help you to become a successful marketer. By keeping it simple, Catriona MacKay has combined her own business... -
Make Your Brand Matter: Experience-Driven Solutions to Capture Customers and Keep Them Loyal by Steven Soechtig
RRP: $28.37$18.78Combine brand and experience into a single, exciting whole to drive growth The Digital Transformation era has come and gone. Experiential concepts like personalization, transparency, transference, uniquity, and immediacy are now table stakes in an... -
Growth Hacking For Dummies by Anuj Adhiya
RRP: $27.08$18.52Hack your business growth the scientific way Airbnb. Uber. Spotify. To join the big fish in the disruptive digital shark tank you need to get beyond siloed sales and marketing approaches. You have to move ahead fast-with input from your whole... -
Customer-Centricity in Organized Retailing: A Guide to the Basis of Winning Strategies by Manoj Kumar Dash
RRP: $96.74$87.37This book provides a compendium of cutting-edge knowledge for an efficacious retailing strategy, with lessons from the organized retailing sector in India. It explores customer needs and their impact on developing successful retailing strategies and... -
Marketing Management for Nonprofit Organizations by Adrian Sargeant
$108.41The third edition builds on the success of previous editions whilst also addressing critical topics such as corporate responsibility and social entrepreneurship. Developments in relationship and public sector marketing, for example the increasing... -
Competitive Success: How Branding Adds Value by John Andrew Davis 9780470998229
RRP: $61.91$57.68Competitive Success: How Branding Adds Value explains how companies can realize substantial competitive advantages and gains in financial and perceptive value if they develop a brand-centric philosophy. It describes the latest brand frameworks,... -
Be Your Own Brand: Achieve More of What You Want by Being More of Who You Are by David McNally 9781605098104
RRP: $24.50$17.63Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9781605098104Author David McNallyFormat PaperbackPage Count 168Imprint Berrett-KoehlerPublisher Berrett-KoehlerWeight(grams) 234gDimensions(mm) 215mm * 140mm... -
Managing Yourself In A Week: The Success Toolkit For Managers In Seven Simple Steps by Martin Manser
RRP: $14.18$9.55Managing yourself just got easierOne of the most important aspects of being a manager is being able to manage yourself and the first step to doing this effectively is becoming aware of yourself and evaluating your strengths and weaknesses. In Managing... -
The Everything Guide to Writing Copy: From Ads and Press Release to On-Air and Online Promos--All You Need to Create Copy That Sells by Steve Slaunwhite 9781598692518
RRP: $28.37$20.52Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9781598692518Author Steve SlaunwhiteFormat PaperbackPage Count 304Imprint Adams Media CorporationPublisher Adams Media Corporation -
Wine Brands: Success Strategies for New Markets, New Consumers and New Trends by Evelyne Resnick 9780230554030
RRP: $58.04$58.01This practical new book is written by a leading wine industry expert, in an easy and accessible style. Illustrated with many case studies from around the world, this book describes how marketers and academics can respond to new challenges in the wine... -
The Great Formula: for Creating Maximum Profit with Minimal Effort by Mark Joyner
RRP: $19.34$12.64Praise for THE GREAT FORMULA "This book reminds me of Isaac Newton's discovery of gravity-a stunningly simple idea that changed the course of history. I've seen The Great Formula create millionaires with surprising speed. It's an exact recipe to... -
The Results Obsession: ROI-Focused Digital Strategies to Transform Your Marketing by Karen J Marchetti 9780578686868
RRP: $25.72$22.67Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9780578686868Author Karen J MarchettiFormat PaperbackPage Count 394Imprint R. R. BowkerPublisher R. R. BowkerWeight(grams) 576g -
The One-Minute Presentation: Explain Your Network Marketing Business Like A Pro by Keith Schreiter 9781892366863
RRP: $18.05$10.68Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9781892366863Author Keith SchreiterFormat PaperbackPage Count 138Imprint Fortune Network Publishing IncPublisher Fortune Network Publishing IncWeight(grams)... -
Value Prop by Jose Palomino 9780981912608
RRP: $20.58$13.02Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9780981912608Author Jose PalominoFormat PaperbackPage Count 161Imprint Cody Rock Press (G2m Group, Inc.)Publisher Cody Rock Press (G2m Group, Inc... -
Relationship Marketing Management by Ed Little 9781861529312
$86.74Relationship Marketing is growing in popularity as a significant component of Services Marketing courses and as a subject in its own right. Relationship Marketing Management aims to summarize existing work on Relationship Marketing (RM) and to examine... -
Branding Inside Out: Internal Branding in Theory and Practice by Nicholas Ind 9780749478902
RRP: $38.69$29.48Internal branding is the cultural shift that occurs within an organization when employees become more customer-focused. By getting employees to truly commit to a brand's ideology internally, companies will find that their brand messages are conveyed...