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Blue Ocean Strategy, Expanded Edition: How to Create Uncontested Market Space and Make the Competition Irrelevant by W.Chan Kim
RRP: $44.85Booksplease Price: $32.53OVER 4 MILLION COPIES SOLDWALL STREET JOURNAL AND BUSINESSWEEK BESTSELLERRECOGNIZED AS ONE OF THE MOST ICONIC AND IMPACTFUL STRATEGY BOOKS EVER WRITTENThe global phenomenon that has sold over 4 million copies, is published in a record-breaking 47... -
The Death of Demographics: Valuegraphic Marketing for a Values-Driven World by David Allison 9781544534626
RRP: $29.23Booksplease Price: $21.96Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9781544534626Author David AllisonFormat PaperbackPage Count 376Imprint Lioncrest PublishingPublisher Lioncrest PublishingWeight(grams) 476g -
Renegade Marketing: 12 Steps to Building Unbeatable B2B Brands by Drew Neisser 9781737212515
RRP: $29.23Booksplease Price: $21.96Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9781737212515Author Drew NeisserFormat PaperbackPage Count 188Imprint Cmo HuddlesPublisher Cmo HuddlesWeight(grams) 259gDimensions(mm) 229mm * 152mm * 10mm -
ABM is B2B.: Why B2B Marketing and Sales is Broken and How to Fix it by Sangram Vajre
RRP: $21.43Booksplease Price: $15.07Instant Bestseller on Amazon in Marketing and Sales! FACT: Less than ONE percent of all leads become customers. As a business, how can you break that trend and achieve client fidelity? In this book we reveal the secrets behind the framework... -
Brand Therapy: 15 Techniques for Creating Brand Strategy in Pharma and Medtech by Brian Smith
RRP: $58.50Booksplease Price: $31.53The pharma and medtech sectors are evolving rapidly, driven by science, technology, economics, politics and globalization. In the new industry landscape, creating strong brand strategies is ever more difficult and ever more vital. Brand Therapy gives... -
Future Luxe: What's Ahead for the Business of Luxury by Erwan Rambourg
RRP: $40.93Booksplease Price: $33.42In Future Luxe: What's Ahead for the Business of Luxury, Erwan Rambourg identifies the major forces and emerging trends that are set to reshape luxury over the next decade. The expansion of Chinese consumption and the boost in women's spending power... -
Account-Based Marketing For Dummies Sangram Vajre 9781119224853
RRP: $42.88Booksplease Price: $28.88Grow your account list with an effective account-based marketing strategy Buyers have changed the B2B marketing game. Account-Based Marketing For Dummies is here to give you the tools to transform your current approach to find, reach, and engage with... -
Marketing Higher Education: Understanding How to Build and Promote the University Brand Paul Sergius Koku 9780367749194
RRP: $95.53Booksplease Price: $85.04This book provides a comprehensive and accessible guide to marketing Higher Education institutions, discussing how universities are service providers and how education is a service, both of which need to be defined and marketed together. Unlike the... -
Data-Driven Marketing: The 15 Metrics Everyone in Marketing Should Know by Mark Jeffery
RRP: $46.80Booksplease Price: $31.24NAMED BEST MARKETING BOOK OF 2011 BY THE AMERICAN MARKETING ASSOCIATION How organizations can deliver significant performance gains through strategic investment in marketing In the new era of tight marketing budgets, no organization can continue to... -
Marketing Multiplied: A Real-World Guide to Channel Marketing for Beginners, Practitioners, and Executives. by Mike Moore 9780999774816
Booksplease Price: $26.29Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9780999774816Author Mike MooreFormat PaperbackPage Count 176Imprint Franklin Kennedy PressPublisher Franklin Kennedy PressWeight(grams) 231gDimensions(mm)... -
Unleashing the Ideavirus: Stop Marketing at People! Turn Your Ideas Into Epidemics by Helping Your Customers Do the Marketing Thing for You. by Seth Godin 9780786887170
RRP: $38.98Booksplease Price: $27.03Apologies but we at Booksplease don't have a full description for this book.AwardsWinner of Independent Publisher Book Awards (Business Breakthrough) 2001.Book InformationISBN 9780786887170Author Seth GodinFormat PaperbackPage Count 234Imprint... -
The Fall of Advertising and the Rise of PR by Al Ries 9780060081997
RRP: $19.48Booksplease Price: $17.04Bestselling authors and world-renowned marketing strategists Al and Laura Ries usher in the new era of public relations. Today's major brands are born with publicity, not advertising. A closer look at the history of the most successful modern brands... -
Social Media Marketing Essentials You Always Wanted To Know by Kavita Kamath 9781636512181
RRP: $71.16Booksplease Price: $54.89Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9781636512181Author Kavita KamathFormat PaperbackPage Count 296Imprint Vibrant PublishersPublisher Vibrant PublishersWeight(grams) 345gDimensions(mm) 216mm *... -
The Marketing of Industrial Products Aubrey Wilson 9781032874937
RRP: $175.48Booksplease Price: $153.02First Published in 1965, The Marketing of Industrial Products is the product of diverse talents and experiences. The first words of Aubrey Wilson's introduction to this book emphasise the importance and relevance of industrial marketing to everyone... -
Field Guide to Case Study Research in Business-to-Business Marketing and Purchasing by Arch G. Woodside 9781784410803
RRP: $208.63Booksplease Price: $173.22This accessible field guide covers practical steps and contributes to behavioral theory by reporting intricate details on the strategies implemented by business-to-business firms within an inter-firm context. The coverage is deep, broad, and unique - the... -
Business to Business Marketing by Caster Sumner 9781682857311
RRP: $230.10Booksplease Price: $212.47Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9781682857311Author Caster SumnerFormat HardbackPage Count 238Imprint Willford PressPublisher Willford PressWeight(grams) 635gDimensions(mm) 254mm * 178mm *... -
Made With: The Emerging Alternatives to Western Brands John Grant 9781907794438
RRP: $38.98Booksplease Price: $25.94The new Muslim world - the so-called "Interland" of this book and consisting of Muslim majority countries - accounts for most of the fastest emerging ("next 11") economies. The title of this book ("Made With") reflects a distinctive approach to business... -
Artist Development Essentials: The Key to Structuring a Sustainable Profile in the Music Industry by Hristo Penchev 9781948198820
RRP: $42.88Booksplease Price: $31.47As a constantly evolving and developing industry, the music business environment continues to establish new standards in terms of operational efficiency, dynamics between the different parties involved in the professional cycles, and constructing and... -
The 22 Immutable Laws of Branding: How to Build a Product or Service into a World-Class Brand by Al Ries
RRP: $23.38Booksplease Price: $16.20This marketing classic has been expanded to include new commentary, new illustrations, and a bonus book: The 11 Immutable Laws of Internet Branding Smart and accessible, The 22 Immutable Laws of Branding is the definitive text on branding, pairing... -
Value Prop by Jose Palomino 9780981912608
RRP: $31.10Booksplease Price: $20.44Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9780981912608Author Jose PalominoFormat PaperbackPage Count 161Imprint Cody Rock Press (G2m Group, Inc.)Publisher Cody Rock Press (G2m Group, Inc... -
Trading the Markets the Point & Figure Way: Become a Noiseless Trader and Achieve Consistent Success in Markets by Prashant Shah 9781642492248
Booksplease Price: $33.19Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9781642492248Author Prashant ShahFormat PaperbackPage Count 390Imprint Notion Press, Inc.Publisher Notion Press, Inc.Weight(grams) 903gDimensions(mm) 280mm *... -
The Exhibitionist: Inspiring trade show excellence Nichola Reeder 9781788600927
RRP: $48.73Booksplease Price: $8.83A practical and inspiring guide to executing effective trade shows that attract and convert high quality leads into profitable sales. Organisations regularly waste vast amounts of money, time and effort attending the wrong shows, planning them poorly and... -
The Leaky Funnel: Earn More Customers by Aligning Sales &Marketing to Way Businesses Buy by Hugh Macfarlane 9780975135419
RRP: $38.90Booksplease Price: $27.85Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9780975135419Author Hugh MacfarlaneFormat PaperbackPage Count 217Imprint MathMarketing Pty LimitedPublisher MathMarketing Pty Limited -
Making Rain with Events: Engage Your Tribe, Create Raving Fans and Deliver Bottom Line Results with Event Marketing by Tim Hayden 9780990605904
RRP: $25.33Booksplease Price: $21.00Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9780990605904Author Tim HaydenFormat PaperbackPage Count 166Imprint Top 1% PublishingPublisher Top 1% PublishingWeight(grams) 200gDimensions(mm) 216mm *... -
Industrial Marketing by Thomas Fotiadis
RRP: $115.05Booksplease Price: $96.10An introductory textbook on industrial marketing and supply chain management that discusses industrial products and pricing, as well as key topics such as co-creation of value, big data, innovation, green practices and CSR. The textbook includes: The... -
Anyone, Not Everyone: A Proven System To Escape Founder-Led Sales by Corey Quinn 9798989695102
RRP: $42.88Booksplease Price: $30.85Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9798989695102Author Corey QuinnFormat HardbackPage Count 278Imprint Reframe PressPublisher Reframe PressWeight(grams) 485g -
Network Marketing: Make Millions While You Sleep by Pearl Maphoshe 9781869229078
RRP: $27.30Booksplease Price: $24.51Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9781869229078Author Pearl MaphosheFormat PaperbackPage Count 118Imprint KR PublishingPublisher KR PublishingWeight(grams) 148g -
The Great 8 Pillars: ROI-Driven Marketing for Manufacturing Companies by Christopher Peer 9781544544076
RRP: $46.78Booksplease Price: $33.50Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9781544544076Author Christopher PeerFormat HardbackPage Count 258Imprint Lioncrest PublishingPublisher Lioncrest PublishingWeight(grams) 463g -
Starting A Small Business by Arthur de Jager 9798889408932
RRP: $23.21Booksplease Price: $21.10Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9798889408932Author Arthur de JagerFormat PaperbackPage Count 250Imprint Staten HousePublisher Staten HouseWeight(grams) 372g -
The Invisible Industry: The Evolution of Trade Shows by Larry Kulchawik 9798330630769
Booksplease Price: $95.84Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9798330630769Author Larry KulchawikFormat HardbackPage Count 404Imprint Books Writer USAPublisher Books Writer USAWeight(grams) 921g -
The Invisible Industry: The Evolution of Trade Shows by Larry Kulchawik 9798330630752
Booksplease Price: $45.34Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9798330630752Author Larry KulchawikFormat PaperbackPage Count 404Imprint Books Writer USAPublisher Books Writer USAWeight(grams) 726g -
Marketing Digital Que Funciona by 9788416624751
Booksplease Price: $39.23Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9788416624751Format PaperbackPage Count 306Imprint Lid EditorialPublisher Lid EditorialWeight(grams) 413g -
Thousands Per Minute: The Art of Pitching Products on Internet, Video and Television by Cory Bergeron 9781630471309
RRP: $25.33Booksplease Price: $19.79You can sell your product at thousands of dollars per minute in an online video or retail television spotlight. Do you know the formula to maximize your sales? Want to glance at the secret sauce of success? Turn to page 107! There is an art to... -
Book Launch 2.0: A New Way to Launch Your Book to Generate Leads, Sales, and Success by Chris O'Byrne 9798890791320
RRP: $22.04Booksplease Price: $20.09Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9798890791320Author Chris O'ByrneFormat PaperbackPage Count 120Imprint JetlaunchPublisher JetlaunchWeight(grams) 159g -
Social Media Marketing Essentials You Always Wanted To Know by Kavita Kamath 9781636512204
RRP: $105.28Booksplease Price: $93.83Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9781636512204Author Kavita KamathFormat HardbackPage Count 296Imprint Vibrant PublishersPublisher Vibrant PublishersWeight(grams) 490g -
Affiliate Marketing: How To Start A Profitable Affiliate Marketing Business And Generate Passive Income Online, Build Your Own Six Figure Business With Click Bank Products by Friederich Schmidt 9781837870189
RRP: $25.33Booksplease Price: $18.90Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9781837870189Author Friederich SchmidtFormat PaperbackPage Count 164Imprint Timothy ToliverPublisher Timothy ToliverWeight(grams) 127g -
A Humble Guide To Fixing Everything In Brand, Marketing, And Sales by Bret Starr 9798989210428
RRP: $23.71Booksplease Price: $21.53Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9798989210428Author Bret StarrFormat PaperbackPage Count 130Imprint Starr ConspiracyPublisher Starr ConspiracyWeight(grams) 200g -
The Power of Industrial Clusters: Driving Economic Development by Benjamin DuBois 9798868959639
RRP: $37.03Booksplease Price: $32.62Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9798868959639Author Benjamin DuBoisFormat PaperbackPage Count 84Imprint SelfPublisher SelfWeight(grams) 122g -
Mastering the Market Strategies for Success in Stock Trading by Vir Khanna 9789358681543
RRP: $31.18Booksplease Price: $27.75Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9789358681543Author Vir KhannaFormat PaperbackPage Count 104Imprint Self PublisherPublisher Self PublisherWeight(grams) 150g -
explore Investing.(Innovate, Strategize, and Maximize Returns) by Nartan Tyagi 9789356678569
RRP: $19.48Booksplease Price: $17.96Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9789356678569Author Nartan TyagiFormat PaperbackPage Count 48Imprint Pencil (One Point Six Technologies Pvt Ltd)Publisher Pencil (One Point Six Technologies...