E-Commerce

Your step-by-step guide to creating your own digital marketing plan. From assessing a company and creating strategy and objectives, to planning resources and presenting your work. Includes 'Annmarie's Advice', where the author shares her personal...

Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9781544523330Author Frederick VallaeysFormat PaperbackPage Count 262Imprint Modern Marketing MastersPublisher Modern Marketing MastersWeight(grams)...

Advertising Media Planning blends the latest methods for digital communication and an understanding of the global landscape with the best practices of the functional areas of media planning. Taking a unique brand communication approach from an agency...

WINNER: NYC Big Book Award 2021 - Marketing & PR Consumers are changing but the marketing categories used to identify them have not. Engage with this new generation of consumers who increasingly take for granted that products and advertising will...

Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9781400235827Author Nicholas WebbFormat PaperbackPage Count 256Imprint AmacomPublisher HarperCollins FocusWeight(grams) 249gDimensions(mm) 213mm * 138mm *...

Now in its sixth edition, the hugely popular Digital Marketing Excellence is a practical guide to creating and executing integrated digital marketing plans, combining established approaches to marketing planning with the creative use of new digital...

Optimizing Digital Strategy explores the choices facing organizations in the rapidly changing world of technology-enabled business. From performance marketing through to personalization, on-demand retailing and AI, this book maps out commercial and...

Scale your single-person business to profitability. Increase your audience, create multiple products, and generate more profit. This book takes you through the entire process of building a scalable business from the seemingly impossible place of "being...

Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9781455520015Author Alexis OhanianFormat PaperbackPage Count 272Imprint FaithWordsPublisher Time Warner Trade PublishingWeight(grams) 318gDimensions(mm)...

To stay competitive, firms need to build great products but they also need to lend these products to the uses and misuses of their customers and learn extensively from them. This is the first book to explore the idea that allowing customers to adapt...

This book offers readers a startling view of how blockchain technology will transform the financial industry in profound ways. Some of the world's top thinkers in blockchain have contributed chapters that survey the coming digital storm-how it will level...

The ultimate guide to Google AdWords is fully updated for its third edition This is the ultimate guide for those who want to quickly get beyond AdWords basics to learn and apply the advanced techniques and tactics that are used by Fortune 500 companies...

Have you ever dreamed of developing the next big app like Airbnb or TikTok, but you don't know your webhooks from your APIs?Do you have a software idea that could solve the world's biggest problems but coding seems like a dark art? What was once a heavy...

The indisputable fact that the conventional marketing approach is no longer working. To help move us beyond the status quo, Reimagining Operational Excellence uses the new Omnihouse model, with world-class examples from Korea, India, Japan, Singapore,...

The seventh edition of Criminology provides students with a comprehensive analysis of the major criminological theories. Drawing on a wide range of research in order to consider both sociological and psychological explanations of criminal behaviour,...

Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9781781333952Author Professor Jonathan HassellFormat PaperbackPage Count 242Imprint Rethink PressPublisher Rethink PressWeight(grams) 279gDimensions(mm)...

How the world's largest e-commerce market highlights a digital path to developmentHow do states build vital institutions for market development? Too often, governments confront technical or political barriers to providing the rule of law, contract...

Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9781774642191Author Robert CollierFormat PaperbackPage Count 406Imprint Must Have BooksPublisher Must Have BooksWeight(grams) 152g

Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9781950788552Author Mark VogelFormat HardbackPage Count 222Imprint Personal Development PublishingPublisher Personal Development PublishingWeight(grams)...

What is a luxury customer experience and how can luxury brands best use emerging technologies in order to create truly unique, high-end experiences for their customers? These are the questions that The Future of Luxury Customer Experience has been...

Discover what you need to know to build your own profitable online stores using the power of Magento 2! About This Book * Set up and manage your very first online store with a friendly and engaging approach using Magento 2 * Create your own...

Deliver on your digital transformation by learning from the insights and experiences from organizations adapting their approaches to life in the digital world. Business leaders, industry strategists, academics, and policy makers are all scrambling to...

Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9781838188627Author Clement HarrisonFormat PaperbackPage Count 166Imprint Muze PublishingPublisher Muze PublishingWeight(grams) 168gDimensions(mm) 203mm *...

Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9781999366865Author Jennifer BakerFormat PaperbackPage Count 36Imprint Mor Media LimitedPublisher Mor Media Limited

With clear analysis and practical frameworks, this book provides step-by-step guidance businesses can use to prosper in the new era of digital media "An incredibly useful and valuable guidebook to the new consumer economy. Buy it. Learn from it. Succeed...

Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9781916475144Author P TeagueFormat PaperbackPage Count 142Imprint Clixeo PublishingPublisher Clixeo PublishingWeight(grams) 159g

The Age of Influence is an essential guide for marketing professionals and business owners who want to create and implement a highly effective, sustainable influencer marketing plan in order for their brands to succeed.We are amid an unprecedented...

Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9781632990518Author Kyle MacDonaldFormat PaperbackPage Count 288Imprint River Grove BooksPublisher River Grove BooksWeight(grams) 367gDimensions(mm) 216mm *...

Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9781781334003Author Professor Jonathan HassellFormat PaperbackPage Count 394Imprint Rethink PressPublisher Rethink PressWeight(grams) 227gDimensions(mm)...

Ed Ponsi's straightforward guide to understanding technical analysis Technical Analysis and Chart Interpretations delivers simple explanations and easy-to-understand techniques that demystify the technical analysis process. In his usual straightforward...

Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9781087802251Author Giovanni RigtersFormat PaperbackPage Count 116Imprint Giovanni RigtersPublisher Giovanni RigtersWeight(grams) 286gDimensions(mm) 279mm *...

Who's that blaring out music night and day? It's Sisera's Boisterous Boyz! But the locals aren't happy about all the noise, so Judge Deb and her singing superstar Barak come up with the perfect plan: a battle of the bands! With fabulous illustrations...

Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9781913361006Author Michael EzeanakaFormat PaperbackPage Count 206Imprint Millennium Publishing LtdPublisher Millennium Publishing LtdWeight(grams)...

Murder for hire. Drug trafficking. Embezzlement. Money laundering... These might sound like plot lines of a thriller, but they are true stories from the short history of cryptocurrencies - digital currencies conceived by computer hackers and...

An illuminating investigation into a class of enterprising women aspiring to "make it" in the social media economy but often finding only unpaid work Profound transformations in our digital society have brought many enterprising women to social media...

Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9781781334331Author Hannah PowerFormat PaperbackPage Count 228Imprint Rethink PressPublisher Rethink PressWeight(grams) 227gDimensions(mm) 216mm * 140mm *...

Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9781781335161Author Liv ConlonFormat PaperbackPage Count 228Imprint Rethink PressPublisher Rethink PressWeight(grams) 270gDimensions(mm) 216mm * 140mm * 12mm

Build a winning portfolio-and reduce your risk-with this bestselling guide Online investing has never been easier-or more potentially confusing. Now that every broker or finance site has its own app, data, or approach, it can be all too easy to be misled...

The 3-cylinder Triumph Trident and BSA Rocket 3 were developed to compete with Honda's forthcoming 750cc motorcycle. Initially they did not compare well - although very fast, they lacked sophistication and their quirky styling was offputting - and the...

For a business to thrive competitively in today's marketplace, it needs to have an effective e-commerce channel. Getting it right opens up new markets and opportunities; getting it wrong leads to declining revenues and profitability. To ensure...