As you read this, thousands of remote computers are refining secret models of who you are, using the information to make huge fortunes for a few people. Does the future have to be this way? How can we change it? In this visionary book Jaron Lanier imagines an alternative, where economic power is given back to creators. Drawing on sources ranging from ancient philosophy to the latest technology, he proposes a radical system that truly rewards endeavour - whether it's in the media or manufacturing - and ultimately preserves human dignity.

As you read this, thousands of remote computers are refining secret models of who you are, using the information to make huge fortunes for a few people. Does the future have to be this way? How can we change it?


About the Author
Jaron Lanier is a philosopher and computer scientist who has spent his career pushing the transformative power of modern technology to its limits. He is one of the premier designers and engineers at work today, and has been named one of the top one hundred public intellectuals in the world by Prospect and Foreign Policy. His previous book is You Are Not A Gadget.

Reviews
Daringly original ... sharp, accessible ... terrifically exciting * The New York Times *



Book Information
ISBN 9780241957219
Author Jaron Lanier
Format Paperback
Page Count 400
Imprint Penguin Books Ltd
Publisher Penguin Books Ltd
Weight(grams) 292g
Dimensions(mm) 198mm * 129mm * 22mm