Description
About the Author
Richard Brodie is best known as the original author of Microsoft Word. His self-help book, Getting Past OK, is an international bestseller. His groundbreaking book on memes, Virus of the Mind, spent 52 weeks on the Amazon.com Hot 100 and is used as a text in many college courses. An accomplished speaker, Richard has appeared on dozens of television and radio shows, including The Oprah Winfrey Show.Richard continues to pursue wide and varied interests, which he occasionally blogs about.
Reviews
"Brodie is infectious, indeed, but hisvirus breeds truth. Those who ingest this book are at great risk of seeing how things really are."
- Douglas Rushkoff, author of Media Virus! and Nothing Sacred
"This isn't a book-it's a mental adventure. Virus of the Mind stimulates, educates, and awakens you to what really happens to the things you see and hear. Buy it and study it."
- Jeffrey Gitomer, author of The Sales Bible
"The true earmark of genius is taking a complex concept and making it simple (for people like me) to understand and, far more importantly, utilize. If the meme truly is fundamental to behavior (child imitates child, child imitates adult, world leader imitates world leader . . . ), then all of us need to spread memes with much greater intention-and care! Brodie's humor makes this book a fun, absorbing, educational, and at times controversial read. Pick up this book, then give it to someone you love and you will spread a truly valuable Virus!"
- Kevin Hogan, Psy.D., co-author of Irresistible Attraction and author of The Psychology of Persuasion
"Virus of the Mind can do for memetics what Carl Sagan has done for astronomy and astrophysics with Cosmos."
- Elan Moritz, Ph.D., director of the Institute for Memetic Research
Book Information
ISBN 9781401924690
Author Richard Brodie
Format Paperback
Page Count 256
Imprint Hay House Inc
Publisher Hay House Inc
Weight(grams) 403g
Dimensions(mm) 229mm * 154mm * 20mm