The new Asian corporation has emerged, and Westerners who currently do business in Asia or contemplate doing so would do well to take heed of the new Asian business model or risk being left behind. Here, author Michael Hamlin takes a close look at the revolutionary new business models Asia's best companies are adopting, the challenges they still face and, most of all, the challenges posed to their Western competitors. From organizational structure to strategy, this book provides in-depth portraits of Asia's leading companies and provides specific strategies Western managers can use to best their Asian competitors or successfully enter the new Asian market.

Book Information
ISBN 9780787946067
Author Michael Alan Hamlin
Format Hardback
Page Count 286
Imprint Jossey-Bass Inc.,U.S.
Publisher John Wiley & Sons Inc
Weight(grams) 612g