Description
The text places the management of tourism in a structured framework, ordered around four principal themes:
- Managing the Tourism System
- Managing Tourism Businesses
- Managing Tourism in its Environment
- Contemporary Issues in Tourism Management
Each chapter is written by an acknowledged subject specialist, and highlights current challenges and appropriate management responses to its particular arena. At the same time, each chapter also includes an illustrative case study, and provides suggestions for further reading that offers a more general perspective.
Book Information
ISBN 9780761940227
Author Lesley Pender
Format Paperback
Page Count 384
Imprint SAGE Publications Inc
Publisher SAGE Publications Inc
Weight(grams) 720g