Brian Keane's philosophy is simple: any diet will work so long as you stick to it.

His goal is clear: to help you find the mindset and unique personal motivation that will enable you to stick to your fitness and nutrition plan and become leaner, stronger and healthier.

A leading fitness podcaster, Brian has already helped thousands of people lose body fat and change their relationship with food. By getting your mindset right first, achieving your nutrition and fitness goals becomes simple and possible as never before, giving you the edge on real, lasting fat-loss for life.

'In this insightful book Brian offers tips and tools to help you master your mindset, helping you to discover what works best for your health and fitness.' Anna Geary

'Brian's passion for health and fitness shine through. This book will improve your health.' Karl Henry

'Inspiring, helpful and full of facts. If things are going off track, open this and be guided back into the race.' Trisha Lewis

About the Author

Brian Keane is a qualified personal trainer, sports nutritionist and strength and conditioning coach. He is the bestselling author of The Fitness Mindset and has travelled the world as a professional speaker. He also hosts the #1 podcast The Brian Keane Podcast. Brian is a former primary school teacher turned fitness entrepreneur. After retiring from the world of professional fitness modelling in 2015, he now does ultra-endurance events all around the world. In April 2018, Brian ran the famous Marathon Des Sables, which entails six self-sufficient back-to-back marathons through the Sahara Desert in Morocco; and in February 2019, he ran 230km through the Arctic Circle in the northernmost tip of Sweden.

Book Information
ISBN 9780717191376
Author Brian Keane
Format Hardback
Page Count 336
Imprint Gill Books
Publisher Gill
Weight(grams) 529g
Dimensions(mm) 240mm * 160mm * 28mm