Description
"When I was losing weight, Liz was more than my coach; she was my rock, and I couldn't have done it without her. She just got it, because she'd been through it herself (and helped about a million other people through it, too). Target 100 is Liz in book form-smart, supportive, and full of practical, simple solutions. Liz changed my life and my whole concept of dieting-and now can change, yours too."
-Jessica Simpson
When did weight loss get so complicated?
Today, it feels like there are a million different apps, tools, workouts, and eating plans designed to help you lose weight. Some promise success via drastic, unlivable restrictions, others are so complex they turn losing weight into a second job.
In Target 100, celebrity weight-loss coach Liz Josefsberg shows you don't have to be a slave to your weight-loss program. You don't have to count every gram of every nutrient and every calorie you eat at every meal. Believe it or not, weight loss can be simple.
It can even be . . . fun.
A 15-year veteran of the weight-loss industry and who lost-and kept off-65 pounds herself, Liz has accrued a high-profile clientele. She helped Oscar-winner Jennifer Hudson lose weight and transform her life and coached Jessica Simpson to shed over 50 pounds of baby weight (twice!). But along with the likes of Charles Barkley and Katie Couric, Josefsberg has also coached thousands of others, everyone from stay-at-home moms to office jockeys. Along the way, she's learned what works-and what doesn't-when it comes to lasting weight loss, and she's ready to share her secrets with the rest of us.
Target 100 streamlines the weight-loss process into six easy-to-follow guidelines and shows you how to adjust them to fit your lifestyle, personalizing the program so that it works for you. Josefsberg offers tips, worksheets, and powerful insights to help you fine-tune a range of weight-related behaviors, from battling stress to getting more sleep, setting the stage for permanent, long-term weight loss.
Instead of counting calories, you'll learn how simple changes come together to jumpstart your health and wellbeing, such as:
* Drinking 100 ounces of water a day
* Exercising for 100 minutes a week
* Adding 100 minutes of Sleep a week
* De-Stressing for 100 minutes a week
* And more!
Warm and no-nonsense, encouraging and informative, Target 100 is a holistic and revolutionary wellness book with a simple message: You don't need to be perfect to lose weight, or transform yourself into someone you're not. You can lose weight for good, with the world's simplest weight loss program.
Liz has an established platform from Weight Watchers
Previous two Weight Watchers books sold almost 500K copies
Celebrity clients include: Jennifer Hudson, Charles Barkley, Jessica Simpson, Katie Couric, Amber Riley, Suze Orman, and more
Author has notable media contacts at Vanity Fair, Dr. Oz The Good Life, Weight Watchers, and more
Liz has experience with weight-loss marketing on or in: Oprah, The Dr. Oz Show, Katie!, The Doctors, QVC, GMA, People, the New York Times, Ebony, Real Simple, Women's World, Us Weekly, and more
Health TV show with AOL, produced by Charles Barkley, is on deck
Liz is an experienced public speaker (with United Talent Agency's speakers' bureau), has done book tours with her previous Weight Watchers books, and proposes building a series of motivational seminars to bolster a book tour
Outreach to health bloggers and journalists
Liz has experience creating digital platforms for Weight Watchers and is interested in developing apps and other platforms to support The Target 100
Liz has experience with corporate consultations
Possible related products: scale, activity monitor, food scale, etc.
Social media platform: Instagram (11K followers), Facebook, Pinterest, and Twitter
Planned social media outreach: monthly Twitter parties, potential brand partnership for content creation and promotion with Aloha, Fitness Republic, Spark People, and video creation with Fitness Republic
Liz has social media connections with top followers including Jennifer Hudson (3.8 million Twitter followers), Rocco DiSpirito (437K on Twitter), and Fitness Republic (127K on Twitter)
Of foreign interest: Liz has just built a platform through an Israeli company called My Quest that has helped her develop a 6-week online program of the book
About the Author
Liz Josefsberg is a health, wellness, and weight loss expert with over 15 years in the industry. Liz worked for 11 years as the Director of Brand Advocacy and a Leader for Weight Watchers, until she started her own consulting firm as a wellness expert. Liz is likely best known for her hands-on involvement helping Oscar-winning actress and musician, Jennifer Hudson lose weight and transform her life. She also helped Jessica Simpson shed over 50 pounds of baby weight (twice!). Other celebrity clients include Charles Barkley, Katie Couric, and Amber Riley. Liz counsels both high-profile talent and everyday clients in all areas of weight loss, balance and nutrition. She is also the author of the revolutionary Success Handbook (Weight Watchers) and Find Your Fingerprint, sold Nationally in all Weight Watchers locations.
Liz's work today centers on advising companies at the cutting edge of weight loss and emerging health solutions. She consults in the wearable technology sector, creates weight loss programs for forward-thinking entities and is deeply involved in helping technology enabled weight loss and health devices come to market. Liz's perspective is derived from her own weight loss success and insatiable quest for the newest information, technology and education available to help men and women achieve their goals with more ease in the everyday world. Liz has consulted for companies across the country, including for one of the largest fitness chains in the U.S, Life Time Fitness, Misfit Wearables, LEVL , LifeReimagined, Stash and more. Her insights on behavior modification, consumer behavior, customer service and the health market have made her a sought after expert in the field.
Reviews
"When I was losing weight, Liz was more than my coach; she was my rock, and I couldn't have done it without her. She just got it, because she'd been through it herself (and helped about a million other people through it, too). Target 100 is Liz in book form-smart, supportive, and full of practical, simple solutions. Liz changed my life and my whole concept of dieting-and now can change, yours too."
-Jessica Simpson
"Liz is no joke. She helps people change their lives, me included. She is special and if you're ready for real change, you're ready for Target 100. "
-Charles Barkley
"If you are struggling with your body, Liz has walked in your shoes and understands the practical steps for clever solutions."
-Mehmet Oz, MD, professor at New York-Presbyterian: Columbia University Medical Center
"I just love the perspective that Liz brings to weight loss. Need a shot in the arm? Look no further than Liz Josefsberg's Target 100. So many clients have benefited from Liz's exceptional guidance and simple approach, and you will, too."
-Rocco DiSpirito
Book Information
ISBN 9781944648664
Author Liz Josefsberg
Format Hardback
Page Count 280
Imprint BenBella Books
Publisher BenBella Books
Weight(grams) 437g
Dimensions(mm) 236mm * 160mm * 23mm
-Jessica Simpson
When did weight loss get so complicated?
Today, it feels like there are a million different apps, tools, workouts, and eating plans designed to help you lose weight. Some promise success via drastic, unlivable restrictions, others are so complex they turn losing weight into a second job.
In Target 100, celebrity weight-loss coach Liz Josefsberg shows you don't have to be a slave to your weight-loss program. You don't have to count every gram of every nutrient and every calorie you eat at every meal. Believe it or not, weight loss can be simple.
It can even be . . . fun.
A 15-year veteran of the weight-loss industry and who lost-and kept off-65 pounds herself, Liz has accrued a high-profile clientele. She helped Oscar-winner Jennifer Hudson lose weight and transform her life and coached Jessica Simpson to shed over 50 pounds of baby weight (twice!). But along with the likes of Charles Barkley and Katie Couric, Josefsberg has also coached thousands of others, everyone from stay-at-home moms to office jockeys. Along the way, she's learned what works-and what doesn't-when it comes to lasting weight loss, and she's ready to share her secrets with the rest of us.
Target 100 streamlines the weight-loss process into six easy-to-follow guidelines and shows you how to adjust them to fit your lifestyle, personalizing the program so that it works for you. Josefsberg offers tips, worksheets, and powerful insights to help you fine-tune a range of weight-related behaviors, from battling stress to getting more sleep, setting the stage for permanent, long-term weight loss.
Instead of counting calories, you'll learn how simple changes come together to jumpstart your health and wellbeing, such as:
* Drinking 100 ounces of water a day
* Exercising for 100 minutes a week
* Adding 100 minutes of Sleep a week
* De-Stressing for 100 minutes a week
* And more!
Warm and no-nonsense, encouraging and informative, Target 100 is a holistic and revolutionary wellness book with a simple message: You don't need to be perfect to lose weight, or transform yourself into someone you're not. You can lose weight for good, with the world's simplest weight loss program.
About the Author
Liz Josefsberg is a health, wellness, and weight loss expert with over 15 years in the industry. Liz worked for 11 years as the Director of Brand Advocacy and a Leader for Weight Watchers, until she started her own consulting firm as a wellness expert. Liz is likely best known for her hands-on involvement helping Oscar-winning actress and musician, Jennifer Hudson lose weight and transform her life. She also helped Jessica Simpson shed over 50 pounds of baby weight (twice!). Other celebrity clients include Charles Barkley, Katie Couric, and Amber Riley. Liz counsels both high-profile talent and everyday clients in all areas of weight loss, balance and nutrition. She is also the author of the revolutionary Success Handbook (Weight Watchers) and Find Your Fingerprint, sold Nationally in all Weight Watchers locations.
Liz's work today centers on advising companies at the cutting edge of weight loss and emerging health solutions. She consults in the wearable technology sector, creates weight loss programs for forward-thinking entities and is deeply involved in helping technology enabled weight loss and health devices come to market. Liz's perspective is derived from her own weight loss success and insatiable quest for the newest information, technology and education available to help men and women achieve their goals with more ease in the everyday world. Liz has consulted for companies across the country, including for one of the largest fitness chains in the U.S, Life Time Fitness, Misfit Wearables, LEVL , LifeReimagined, Stash and more. Her insights on behavior modification, consumer behavior, customer service and the health market have made her a sought after expert in the field.
Reviews
"When I was losing weight, Liz was more than my coach; she was my rock, and I couldn't have done it without her. She just got it, because she'd been through it herself (and helped about a million other people through it, too). Target 100 is Liz in book form-smart, supportive, and full of practical, simple solutions. Liz changed my life and my whole concept of dieting-and now can change, yours too."
-Jessica Simpson
"Liz is no joke. She helps people change their lives, me included. She is special and if you're ready for real change, you're ready for Target 100. "
-Charles Barkley
"If you are struggling with your body, Liz has walked in your shoes and understands the practical steps for clever solutions."
-Mehmet Oz, MD, professor at New York-Presbyterian: Columbia University Medical Center
"I just love the perspective that Liz brings to weight loss. Need a shot in the arm? Look no further than Liz Josefsberg's Target 100. So many clients have benefited from Liz's exceptional guidance and simple approach, and you will, too."
-Rocco DiSpirito
Book Information
ISBN 9781944648664
Author Liz Josefsberg
Format Hardback
Page Count 280
Imprint BenBella Books
Publisher BenBella Books
Weight(grams) 437g
Dimensions(mm) 236mm * 160mm * 23mm
