Description
Business history too readily behaves as a smaller and submissive sibling of economics and economic history. In Reimagining Business History, the authors suggest more expansive and rewarding possibilities, and their attempt to push the field beyond its unacknowledged limits is to be applauded. -- Paul Duguid, University of California, Berkeley
About the Author
Philip Scranton is University Board of Governors Professor, History of Industry and Technology, at Rutgers University and editor-in-chief of the journal Enterprise and Society. Patrick Fridenson is emeritus professor of international business history at the Ecole des Hautes Etudes en Sciences Sociales in Paris and founding editor of Entreprises et Histoire. Both are former presidents of the Business History Conference.
Reviews
Reimagining Business History belongs in American history and business collections alike and provides new approaches to understanding the evolution of companies, corporate strategies, and resources. Midwest Book Review An important and provocative book, not only in terms of business history but also in terms of the wider discipline, as the authors' plea for greater interaction with other historians. -- Joe Martin American Historical Review I really hope that business historians will read this book, because it is apt to open new roads and strengthen the discipline in such a way as to make of it a more assertive component of the larger field of "Economic History," which cannot be left only to macro-econometricians. -- Vera Zamagni EH.Net
Book Information
ISBN 9781421408620
Author Philip Scranton
Format Paperback
Page Count 254
Imprint Johns Hopkins University Press
Publisher Johns Hopkins University Press
Weight(grams) 386g
Dimensions(mm) 229mm * 152mm * 16mm