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Open and Closed Innovation: Different Cultures for Different Strategies by Philipp Herzog 9783834926869
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Open and Closed Innovation: Different Cultures for Different Strategies by Philipp Herzog 9783834926869

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Description

Philipp Herzog develops a theoretical framework arguing that Open Innovation and Closed Innovation cultures need to be distinguished. The findings help firms cope with the challenges experienced in implementing the Open Innovation concept.

Book Information
ISBN 9783834926869
Author Philipp Herzog
Format Paperback
Page Count 265
Imprint GWV Fachverlage GmbH
Publisher Springer Fachmedien Wiesbaden
Weight(grams) 347g

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