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Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9780578563923Author Robert PaoliniFormat PaperbackPage Count 174Imprint Paolini Properties, Inc.Publisher Paolini Properties, Inc.Weight(grams) 178g

Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9780385507530Author Don PeppersFormat PaperbackPage Count 272Imprint Bantam Doubleday DellPublisher Bantam Doubleday Dell Publishing Group IncWeight(grams)...

Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9780648060635Author Dean MannixFormat PaperbackPage Count 338Imprint Dean MannixPublisher Dean MannixWeight(grams) 454g

Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9780648060604Author Dean MannixFormat PaperbackPage Count 338Imprint Evolve Global PublishingPublisher Evolve Global PublishingWeight(grams) 454g

Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9781601457530Author Lawrence RosenbergFormat PaperbackPage Count 220Imprint Booklocker Inc.,USPublisher Booklocker Inc.,USWeight(grams) 285gDimensions(mm)...

With an abundance of goods and services available to consumers in the sport industry, it can be difficult for products or organisations to stand out from the competition. Combining theoretical foundation with real-world examples, this updated fifth...

The field of marketing science has evolved significantly in the last 70 years. Throughout its rich history, developments in this field have always been anchored on marketing phenomena that drew on economics, statistics, operations research, and related...

Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9788492921614Author Enrique De MoraFormat PaperbackImprint UranoPublisher UranoWeight(grams) 386g

Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9788184004052Author Satish Y DeodharFormat PaperbackPage Count 272Imprint Random BusinessPublisher Random House, India

Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9788171880607Author S. C. SahooFormat PaperbackImprint Academic FoundationPublisher Academic Foundation

Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9788172246549Author B.K. ChatterjeeFormat PaperbackPage Count 554Imprint Jaico Publishing HousePublisher Jaico Publishing House

In an increasingly competitive and digitalized world where experience reins supreme, Olivier Duha highlights the radical evolution of customer relations and outlines six golden rules to maximize customer satisfaction. Advocating for the importance of...

Brands not only reflect culture but actively shape societal norms and values. Move beyond performative inclusive marketing and drive the cultural conversation. A brand today can build a marketing strategy that not only effectively resonates with...

Discover the teachings and insights from the world's leading marketing courses with The 30 Day MBA in Marketing. From advertising and promotion to buyer behaviour and budgets, this comprehensive book includes all of the modules you would find at a top...

How can sales managers coach their teams through multiple, sometimes stressful, rollouts? You can teach your team to embrace and manage change from the bottom up. Global sales management and transformation leader Grant Van Ulbrich makes a compelling...

HOW TO SELL TO AN IDIOT Selling to customers looking to get the most bang for their buck is a difficult feat. The only customers tougher than hagglers are the ones so uninformed about what they are buying, they don't even realize when they are getting...

Sales have changed; gone are the days of manipulative and pushy salespeople who rely on charm to get sales. Selling From The Heart is built for the new economy where authentic relationships matter and out-dated techniques just don't work any longer...

Sales is an art form.Sales strategies are required everywhere, for everyone. They’re used all the time: to get a raise, to get a date, or even to get a high-level executive to agree to a twenty-million dollar order. The better someone is at selling...

Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9781621061588Author Joe BielFormat PaperbackPage Count 32Imprint Microcosm PublishingPublisher Microcosm PublishingWeight(grams) 140g

Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9781590794654Author Steve YastrowFormat PaperbackPage Count 176Imprint Select Books (NY)Publisher Select Books (NY)Weight(grams) 249gDimensions(mm) 226mm *...

Written from a European perspective, this comprehensive and regularly updated textbook covers both the theory and practice of global business-to-business (b2b) marketing. New to this sixth edition: Increased and updated coverage covering digital...

Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9781601631671Author Julie HansenFormat PaperbackPage Count 224Imprint Career PressPublisher Red Wheel/Weiser

Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9781564149947Author Dave KahleFormat PaperbackPage Count 224Imprint Career PressPublisher Red Wheel/WeiserDimensions(mm) 210mm * 134mm * 12mm

Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9781564149527Author George SheldonFormat PaperbackPage Count 288Imprint Career PressPublisher Career PressWeight(grams) 1g

First published in 1973, Fashion Marketing is intended for all whose work is linked to the vagaries of fashion or who are simply fascinated by the subject. Although much of the evidence and material collected here is related to textiles and clothing in...

First published in 1973, Fashion Marketing is intended for all whose work is linked to the vagaries of fashion or who are simply fascinated by the subject. Although much of the evidence and material collected here is related to textiles and clothing in...

Updated for a post-Covid world, the second edition of this groundbreaking book explains why becoming a Humachine enterprise is the only way forward for a company to maintain a competitive advantage in the age of artificial intelligence (AI).The first...

Updated for a post-Covid world, the second edition of this groundbreaking book explains why becoming a Humachine enterprise is the only way forward for a company to maintain a competitive advantage in the age of artificial intelligence (AI).The first...

This comprehensive textbook explores how technological developments and emerging technologies impact on, and engage with, consumer behaviour and decision making globally. The book will enable readers to develop a coherent understanding of the basic...

Marketing your business has never been so challenging. So much change, so many new opportunities, especially when it comes to engaging with your customers. Digital has seen to that but the capabilities it has opened up have barely been exploited. The...

Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9780883911211Author Robert NelsonFormat PaperbackPage Count 224Imprint Frederick FellPublisher Frederick Fell

This is the first volume, in a long-running series, on the subject of research in marketing.Book InformationISBN 9780892320417Author Jagdish N. ShethFormat HardbackPage Count 333Imprint JAI Press Inc.Publisher Emerald Publishing LimitedWeight(grams) 656g

Selling Technology offers a look at high-tech markets from within, through the experience of salespeople, purchasing agents, and engineers who construct markets for emergent technologies through their daily engagement in sales interactions. Although...

This comprehensive and exhaustive reference work on the subject of education from the primary grades through higher education combines educational theory with practice, making it a unique contribution to the educational reference market. Issues related...

This first volume of "Research in Competence-Based Management (RCBM)" signals the launch of a long-awaited outlet for peer-reviewed research papers contributing to advancement of competence-based management theory. Each volume in "RCBM" will be focused...

Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9780730309994Author Ric WillmotFormat PaperbackPage Count 272Imprint John Wiley & Sons Australia LtdPublisher John Wiley & Sons Australia LtdWeight(grams)...

Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9780671736491Author Jan CarewFormat PaperbackPage Count 224Imprint Simon & SchusterPublisher Simon & Schuster

*NOW FULLY UPDATED AND EXPANDED WITH SIX NEW CHAPTERS* Over the past forty years, Consumer Culture Theory (CCT) has emerged as a distinctive field of study that synthesizes diverse subjects such as anthropology, cultural studies, marketing, political...

Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9781564149916Author Dan KleinmanFormat PaperbackPage Count 256Imprint Career PressPublisher Red Wheel/Weiser

Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9780730334163Author Gary PittardFormat PaperbackPage Count 200Imprint John Wiley & Sons Australia LtdPublisher John Wiley & Sons Australia LtdWeight(grams)...