General

A "how-to" guide to boosting sales through predictive and prescriptive analytics Data Driven is a uniquely practical guide to increasing sales success, using the power of data analytics. Written by one of the world's leading authorities on the topic,...

The secrets of breakout selling!Using his thirty years of experience training corporate sales forces, Stephan Schiffman has put together a collection of the most essential techniques for succeeding in the field. From getting leads and cold calling to...

Create compelling whiteboard presentations to engage your customers and win their business Whiteboard Selling offers a step-by-step approach to transforming your message and selling style by using powerful visual stories that inspire and engage customers...

Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9781734748505Author Jeffrey GitomerFormat PaperbackPage Count 234Imprint Miranda MartinPublisher Miranda MartinWeight(grams) 318gDimensions(mm) 229mm * 152mm...

Discover and create a dynamic new model for growing your business by connecting with customers outside your usual field of viewDo you think you know your ideal customer? Think again. Many businesses create an ideal consumer profile-aiming all their...

Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9780996854603Author Heather LefevreFormat PaperbackPage Count 214Imprint I've Got the FeverPublisher I've Got the FeverWeight(grams) 295gDimensions(mm) 226mm...

Frustrated by an epidemic of misbehavior, corporate management teams are going back to the idea that personal character and individual responsibility are the ultimate keys to integrity business-just as they were back in the days of the Open Range.When...

If you're an entrepreneur, salesperson, advertiser, or business owner, understanding the art of subliminal persuasion will give your bottom line a big boost. In Subliminal Persuasion, master marketer Dave Lakhani reveals in step-by-step detail the exact...

`If you want a clear, well written and authoritative introduction to the ideas and concepts that underpin the marketing discipline, this is the book for you′ - Emeritus Professor Michael J Baker  `Each section draws the reader in to the story - the what...

No other field is as simultaneously important and misunderstood as sales. Managers and salespeople search for success in sales myths that do not improve sales performance. Rainmaker, Closers & Other Sales Myths provides a clear-cut path to successful...

Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9781662422720Author Joe BiondiFormat PaperbackPage Count 130Imprint Page Publishing Inc.Publisher Page Publishing Inc.Weight(grams) 200g

Finally - A Networking Book for Introverts!The sequel to Pollard's international bestseller The Introvert's Edge: How the Quiet and Shy Can Outsell Anyone, selected by BookAuthority as the #2 "Best Introvert Book of All Time" and listed by HubSpot as one...

Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9780744051698Author DKFormat PaperbackPage Count 96Imprint Dorling KindersleyPublisher DKWeight(grams) 124g

Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9780692740941Author Susan RoAneFormat PaperbackPage Count 106Imprint Houston-CB Group, IncorporatedPublisher Houston-CB Group, IncorporatedWeight(grams) 168g

Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9780671764487Author Tony AlessandraFormat PaperbackPage Count 276Imprint Fireside BooksPublisher Simon & Schuster

Triumph in the B2B Marketing World with a How-To Guide Containing 250+ Useful Tips and Tricks250+ Best Practices for B2B Marketing Success is a step-by-step guide to becoming a leading B2B marketing professional. Written by Alexander Kesler, a seasoned...

Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9781601631312Author Dave KahleFormat PaperbackPage Count 240Imprint Career PressPublisher Red Wheel/Weiser

The ability to think strategically is permeating every level of successful organizations - particularly among senior executives and line managers responsible for maintaining a competitive advantage for their products and services. Above all, Manager's...

Written from a European perspective, this comprehensive and regularly updated textbook covers both the theory and practice of global business-to-business (b2b) marketing. New to this sixth edition: ·       Increased and updated coverage covering digital...

Informal yet academically rigorous in style, this fun and attractively laid out textbook continues to provide a comprehensive introduction to Consumer Behaviour, drawing on an accessible writing style, engaging examples and a wealth of learning features...

Developing an Integrated Marketing Plan introduces students to the fundamentals of integrated marketing communications. It shows readers how to create an effective integrated marketing communications plan that can be used by both marketers and their...

Popular with readers from all backgrounds and interest levels, MARKETING FOUNDATIONS, 5E, International Edition introduces you to the essentials and latest trends in marketing with strong visuals and stimulating, timely discussions. Meaningful coverage...

Visual Selling provides salespeople with tools to sell in an increasingly image-oriented culture. More so than ever before, the way a salesperson looks and acts, the images on a screen or in handouts, and even room environments can impact people’s trust,...

Lamb/Hair/McDaniel's MKTG, 14th Edition, demonstrates the practical application of marketing principles in real-world scenarios. Relevant and timely examples help students better understand and apply marketing principles. A user-friendly design makes it...

Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9781564149152Author Linda SparksFormat PaperbackPage Count 192Imprint Career PressPublisher Red Wheel/Weiser

The Wizard shares the secrets of business persuasion that are taught at his renowned Academy. The Wizard of Ads books have become known for their unique blend of principle, practicality, and lore. Now here's the third series, with yet more sage guidance...

Praise for Jim Holden's World Class Selling "World Class Selling is a must for any company executive and sales professional committed to achieving world class supremacy. Jim Holden has surpassed himself."-George E. Harvey President, Business Group AT&T...

This step-by-step marketing approach makes it ever so easy to apply content marketing concepts. Take your content marketing skills to the next level with this comprehensive handbook. Inside, you'll find everything you need to know to develop and execute...

Receptivity of your audience is far more important than the power of your message. Learn how making this simple change in focuscan make all the difference in your ability to influence and succeed in the world of sales. In this groundbreaking new guide,...

Will Nowell has revolutionised the sales process with ValueMatch: Selling for Home Builders. Proven, powerful, and effective, ValueMatch listening skills will help you open the door to your prospective home buyers' emotional need to buy a new home. These...

Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9781565540019Author Lloyd AllardFormat HardbackPage Count 296Imprint Pelican Publishing CoPublisher Pelican Publishing CoWeight(grams) 520g

In 1978, fourteen-year-old technology prodigy V. A. Shiva Ayyadurai invented email. From there, he would go on to manage email for the Clinton administration and create email-sorting software that would be used by some of the largest companies in the...

The expanded third edition of this popular book covers the major steps involved in successful new home sales. Learn the ins and outs of the comprehensive contract, the move-in, warranty service, referrals, and a great close. Get the best results from...

Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9781599327747Author Lee HicksFormat HardbackPage Count 152Imprint Advantage Media GroupPublisher Advantage Media GroupWeight(grams) 363g

The Lessons Learned Series Wondering how the most accomplished leaders from around the globe have tackled their toughest challenges? Now you can find out--with Lessons Learned. Concise and engaging, each volume in this new series offers twelve to...

A humorous and instructive book on overcoming your fears, increasing your confidence, and having more success in both sales and career satisfaction.As an ADHD child with dyslexia, Tom Stern felt unable to live up to the great expectations set by his very...

Integrated Marketing Communication introduces students to the principles and practice of integrated marketing communication (IMC). Written by an Australasian author team with an international focus, the text takes a balanced theoretical approach that...

Total Quality in Marketing integrates the two areas of marketing and quality management and demonstrates how they are mutually compatible and complementary. Its primary focus is to assist managers in applying total quality principles to the overall...

USA Today and Wall Street Journal bestseller! How a trailblazing business turned the hottest bedroom toy accessories into a $350 million global empire.In 2000, Chris Cicchinelli was twenty-five and at a crossroads. He had just been forced to leave a...

Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9781592409525Author Fredrik EklundFormat PaperbackPage Count 320Imprint Penguin Publishing GroupPublisher Penguin Publishing GroupWeight(grams)...