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Why Advertising Fails And How To Make Yours Succeed by Dan Kennedy
RRP: £16.99£11.67Uncover the secrets of properly purposed advertising How often have you spent your money on an ad only for it to fall at, bringing only a fraction of the results that you dreamed? Unfortunately, this happens far too often. But what's to blame-company... -
The Lonely Century: How Isolation Imperils our Future by Noreena Hertz
RRP: £20.00£13.75'If I could issue a reading list to 10 Downing Street, I'd put this book near the top.' Guardian 'Destined to be a classic' Nouriel Roubini'Fascinating' Sathnam Sanghera, The Times'A hopeful book that couldn't be more important or timely' Philippa Perry... -
Creating Meaningful Impact: The Essential Guide to Developing an Impact-Literate Mindset by Julie Bayley 9781804551929
RRP: £19.99£14.55Research impact is increasingly expected within academia, but does the pressure to 'do impact' risk an unhealthy focus on what can be counted rather than what counts? Creating Meaningful Impact: The Essential Guide to Developing an Impact-Literate... -
Innovation Management: Effective strategy and implementation by Keith Goffin
RRP: £56.99£50.48The new edition of this highly successful textbook draws on the authors' extensive industry experience and academic research to provide a concise and practical approach to developing and implementing strategies. Offering a highly readable text alongside... -
Radical Product Thinking: The New Mindset for Innovating Smarter by R Dutt
RRP: £23.00£15.17Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9781523093311Author R. DuttFormat PaperbackPage Count 216Imprint Berrett-Koehler PublishersPublisher Berrett-Koehler Publishers -
Competing Against Luck: The Story of Innovation and Customer Choice by Clayton M Christensen 9780062565235
£11.65The foremost authority on innovation and growth presents a path-breaking book every company needs to transform innovation from a game of chance to one in which they develop products and services customers not only want to buy, but are willing to pay... -
Handbook of Digital Innovation by Satish Nambisan 9781803921488
RRP: £37.95£34.30Digital innovations influence every aspect of our lives in this increasingly technological world. Firms that pursue digital innovations must think carefully about how digital technologies shape the nature, process and outcomes of innovation as well as... -
The Negotiation Handbook by Andrea Cordell 9780815375548
RRP: £36.99£32.53Negotiation is an essential skill for all those operating commercially on behalf of their organisations. The ability to negotiate quotations, tenders, proposals, internal and external stakeholders, licensing agreements and so on, could form a critical... -
Doing Your Business Research Project by John Beech
RRP: £38.99£31.87Available as an E-Inspection Copy! Go here to order Taking the fear out of writing your business project, this book helps you understand and carry out each step of the research process. With detailed, friendly and engaging support it takes you from... -
Digital Business Transformation: How Established Companies Sustain Competitive Advantage From Now to Next by Nigel Vaz
RRP: £21.99£14.56Fuel your business' transition into the digital age with this insightful and comprehensive resource Digital Business Transformation: How Established Companies Sustain Competitive Advantage offers readers a framework for digital business transformation... -
Rescue: From Global Crisis to a Better World by Ian Goldin
RRP: £16.99£9.58An optimistic vision of the future after Covid-19 by a leading professor of globalisation at the University of Oxford.We are at a crossroads. The wrecking-ball of Covid-19 has destroyed global norms. Many think that after the devastation there will be a... -
The Oxford Handbook of Innovation Management by Mark Dodgson
£35.00The Oxford Handbook of Innovation Management offers a comprehensive and timely analysis of the nature and importance of innovation and the strategies and practices that can be used to improve organizational benefits from innovation. Innovation is... -
Badass - Making Users Awesome by Kathy Sierra 9781491919019
RRP: £27.99£18.19Imagine you're in a game with one objective: a bestselling product or service. The rules? No marketing budget, no PR stunts, and it must be sustainably successful. No short-term fads. This is not a game of chance. It is a game of skill and strategy. And... -
UX Research by Brad Nunnally 9781491951293
RRP: £31.99£20.61One key responsibility of product designers and UX practitioners is to conduct formal and informal research to clarify design decisions and business needs. But there's often mystery around product research, with the feeling that you need to be a research... -
New Product Development For Dummies by Robin Karol
RRP: £14.99£10.20The global consumer product market is exploding. In 2006 alone, 150,000 new products were brought to market. Now for the bad news: of those, fewer than 5% were hits, and fewer than 15% will even exist five years from now. Written for small business... -
The Power of Going All-In: Secrets for Success in Business, Leadership, and Life by Brandon Bornancin 9781394196180
RRP: £23.99£15.77If you're tired of missed goals and low morale, discover a proven framework for leadership that will help you unleash your team's potential. In The Power of Going All-In, serial entrepreneur and business leader Brandon Bornancin shares his secrets to... -
Management and Business Research by Mark Easterby-Smith
RRP: £46.99£39.32This bestselling textbook has been fully updated, and provides readers with a comprehensive overview of methods for conducting business and management research. Highly visual, and written in a clear and accessible way, the book includes helpful learning... -
Agile Extension to the BABOK(R) Guide: Version 2 by Iiba 9781927584088
RRP: £55.94£29.93Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9781927584088Author IibaFormat PaperbackPage Count 148Imprint International Institute of Business AnalysisPublisher International Institute of Business... -
101 Design Methods: A Structured Approach for Driving Innovation in Your Organization by Vijay Kumar
RRP: £29.95£19.78The first step-by-step guidebook for successful innovation planning Unlike other books on the subject, 101 Design Methods approaches the practice of creating new products, services, and customer experiences as a science, rather than an art, providing a... -
Changing the Game: The Playbook for Leading Business Transformation in the Digital Age by Graham Christie
RRP: £15.50£10.11Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9780730389132Author Michael VullingsFormat PaperbackPage Count 216Imprint John Wiley & Sons Australia LtdPublisher John Wiley & Sons Australia... -
How to Conduct a Practice-Based Study: Problems and Methods by Silvia Gherardi 9781781951644
RRP: £28.95£26.49The practice-based approach to the study of work and organizing has been widely adopted in recent years, yet its theoretical and methodological systematization has only just begun. Silvia Gherardi expertly provides an overview on the topics and issues... -
Hidden in Plain Sight: How to Create Extraordinary Products for Tomorrow's Customers by Jan Chipchase
RRP: £18.99£12.71Who are your next customers - not just the ones you are serving today but the ones you'll need three, five, ten years from now? How do you figure out what goods and services will attract them in the future? How do you figure this out ahead of your... -
Open Innovation: The New Imperative for Creating and Profiting from Technology by Henry William Chesbrough
RRP: £17.99£14.23The information revolution has made for a radically more fluid knowledge environment, and the growth of venture capital has created inexorable pressure towards fast commercialisation of existing technologies Companies that don't use the technologies they... -
Research, Innovation and Entrepreneurship in Saudi Arabia: Vision 2030 by Muhammad Khurram Khan 9781032237145
RRP: £39.99£35.06This book provides valuable insights into the Kingdom of Saudi Arabia (KSA) through a comprehensive examination of Vision 2030, an ambitious economic plan by the KSA to reinvent and diversify its economy from a heavy dependence on hydrocarbon to... -
Essentials of Business Research: A Guide to Doing Your Research Project by Jonathan Wilson 9781446257333 [USED COPY]
RRP: £44.99£2.72Written specifically for business students, this best-selling, jargon-free textbook highlights each stage of the research process, guiding the reader through actionable steps and explicitly setting out how best to meet a supervisor's expectations. Easy... -
Essentials of Business Research: A Guide to Doing Your Research Project by Jonathan Wilson
RRP: £44.99£36.99Written specifically for business students, this best-selling, jargon-free textbook highlights each stage of the research process, guiding the reader through actionable steps and explicitly setting out how best to meet a supervisor's expectations. Easy... -
Design My Privacy: 8 Principles for Better Privacy Design by Tijmen Schep
RRP: £12.99£9.62How can we protect our privacy in this digital era? Because of the emerging of 'The internet of things' this question becomes more and more relevant to designers. Technology becomes part of our daily used products. Watches, clothing, cars, houses are... -
CTO Excellence in 100 Days: Becoming the Leader Your Company Deserves by Etienne de Bruin 9781544538341
RRP: £14.99£11.50Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9781544538341Author Etienne de BruinFormat PaperbackPage Count 252Imprint Houndstooth PressPublisher Houndstooth PressWeight(grams) 322gDimensions(mm) 216mm... -
Innovator's Playbook: How to Create Great Products, Services and Experiences that Your Customers Will Love by Nathan Baird
RRP: £17.95£12.12Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9780730383642Author Nathan BairdFormat PaperbackPage Count 240Imprint John Wiley & Sons Australia LtdPublisher John Wiley & Sons Australia LtdWeight(grams)... -
Experimentation Matters: Unlocking the Potential of New Technologies for Innovation by Stefan H. Thomke
RRP: £30.00£21.62Every company's ability to innovate depends on a process of experimentation whereby new products and services are created and existing ones improved. But the cost of experimentation often limits innovation. New technologies--including computer modeling... -
Design Thinking: New Product Development Essentials from the PDMA by Michael G. Luchs 9781118971802
RRP: £46.95£41.34Develop a more systematic, human-centered, results-oriented thought process Design Thinking is the Product Development and Management Association's (PDMA) guide to better problem solving and decision-making in product development and beyond. The second... -
Mental Models: Aligning Design Strategy with Human Behavior by Indi Young
RRP: £36.99£34.91Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9781933820064Author Indi YoungFormat PaperbackPage Count 299Imprint Rosenfeld MediaPublisher Rosenfeld Media -
Project Management for Research and Development: Guiding Innovation for Positive R&D Outcomes by Lory Mitchell Wingate
RRP: £120.00£104.01Today's leading organizations recognize the importance of research and development (R&D) to maintain and grow market share. If companies want to survive into the future, they must accelerate their R&D-to-market cycles or find themselves behind the... -
AI-Powered Business Intelligence: Improving Forecasts and Decision Making with Machine Learning by Tobias Zwingmann
RRP: £52.99£34.21Use business intelligence to power corporate growth, increase efficiency, and improve corporate decision-making. With this practical book, you'll explore the most relevant AI use cases for BI, including improved forecasting, automated classification, and... -
Boundless: A New Mindset for Unlimited Business Success by Vala Afshar 9781394171798
RRP: £21.99£14.56Transform your organization by making silos a thing of the past In Boundless, two leaders in transformation and customer success deliver an inspiring and exciting new approach to succeeding in an increasingly decentralized and digital-first world. In the... -
3hag Way: The Strategic Execution System That Ensures Your Strategy Is Not a Wild-Ass-Guess! by Shannon Byrne Susko 9781947368798
RRP: £15.99£13.80Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9781947368798Author Shannon Byrne SuskoFormat PaperbackPage Count 190Imprint Ceozen Consulting Inc.Publisher Ceozen Consulting Inc.Weight(grams)... -
Design for How People Think by John Whalen
RRP: £44.99£29.65User experience doesn't happen on a screen; it happens in the mind, and the experience is multidimensional and multisensory. This practical book will help you uncover critical insights about how your customers think so you can create products or services... -
The Founder & The Force Multiplier: How Entrepreneurs and Executive Assistants Achieve More Together by Adam Hergenrother 9780578439891
RRP: £15.99£12.03Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9780578439891Author Adam HergenrotherFormat PaperbackPage Count 274Imprint Adam Hergenrother CompaniesPublisher Adam Hergenrother CompaniesWeight(grams)... -
Design. Think. Make. Break. Repeat.: A Handbook of Methods by Martin Tomitsch 9789063694791
RRP: £29.99£22.03This handbook documents sixty methods used in design innovation projects leading to the design of new products or services. It is the first publication to bring together methods, tools and case studies that involve multiple design disciplines and... -
The Business Case for AI: A Leader's Guide to AI Strategies, Best Practices & Real-World Applications by Kavita Ganesan 9781544528717
RRP: £39.95£22.89Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9781544528717Author Kavita GanesanFormat HardbackPage Count 318Imprint Opinosis Analytics PublishingPublisher Opinosis Analytics PublishingWeight(grams)...