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Consuming Youth: Vampires, Cyborgs, and the Culture of Consumption Robert Latham 9780226468921
RRP: $62.40Booksplease Price: $61.37From the novels of Anne Rice to The Lost Boys, from The Terminator to cyberpunk science fiction, vampires and cyborgs have become strikingly visible figures within American popular culture, especially youth culture. In Consuming Youth, Rob Latham... -
Technical Marketing by Craig Thomas Ellrod 9780982257005
Booksplease Price: $75.47Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9780982257005Author Craig Thomas EllrodFormat PaperbackPage Count 128Imprint StratequestPublisher StratequestWeight(grams) 135gDimensions(mm) 203mm * 127mm *... -
Market and User Research Operations: Operationalize Customer Research for Scale and Impact by Stephanie Marsh 9781398620520
RRP: $89.70Booksplease Price: $76.30Research Operations is a reasonably new field but one that offers businesses huge opportunities to produce more high-quality customer insights by reducing the administrative toll on research departments, freeing up resource to deliver more value. With... -
Marketing Researching by Dr. S. L. Gupta 9788174463531
Booksplease Price: $11.35Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9788174463531Author Dr. S. L. GuptaFormat HardbackImprint Excel BooksPublisher Excel Books -
How to Get Away with Murder in Marketing: Forensic Marketing by D Anthony Miles 9781480894518
Booksplease Price: $63.55Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9781480894518Author D Anthony MilesFormat HardbackPage Count 546Imprint Archway PublishingPublisher Archway PublishingWeight(grams) 152g -
How to Get Away with Murder in Marketing: Forensic Marketing by D Anthony Miles 9781480894495
Booksplease Price: $48.46Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9781480894495Author D Anthony MilesFormat PaperbackPage Count 546Imprint Archway PublishingPublisher Archway PublishingWeight(grams) 152g -
Data Construction and Data Analysis for Survey Research by Raymond Kent 9780333763063
Booksplease Price: $137.12Sorry no description is available for this book at this time. -
Needs-Based Market Segmentation Strategies: How to Forecast Competitive Positions (and Make Millions) by James R Taylor 9781734034486
RRP: $22.09Booksplease Price: $16.73Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9781734034486Author James R TaylorFormat PaperbackPage Count 158Imprint Van Rye Publishing, LLCPublisher Van Rye Publishing, LLCWeight(grams) 191g -
Mastering Customer Support by Jason Miller 9781957217499
RRP: $38.98Booksplease Price: $28.22Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9781957217499Author Jason MillerFormat HardbackPage Count 132Imprint Strategic Advisor BoardPublisher Strategic Advisor BoardWeight(grams) 304g -
Mastering Customer Onboarding by Jason Miller 9781957217451
RRP: $38.98Booksplease Price: $28.22Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9781957217451Author Jason MillerFormat HardbackPage Count 114Imprint Strategic Advisor BoardPublisher Strategic Advisor BoardWeight(grams) 281g -
The Truth About Surveys: Getting Paid for Your Opinions (& Other Micro-Task Opportunities) Harmful Scam - OR - Legitimate Income-Producing Work? by Molly Mapenthorpe 9798223591054
RRP: $37.03Booksplease Price: $32.62Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9798223591054Author Molly MapenthorpeFormat PaperbackPage Count 102Imprint Indie RenaissancePublisher Indie RenaissanceWeight(grams) 145g -
Forbidden Fruit: An Analysis of Bootlegging, Uncertainty, and Learning in Corporate R&D by Peter Augsdorfer 9783000655821
RRP: $39.00Booksplease Price: $30.36Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9783000655821Author Peter AugsdorferFormat PaperbackPage Count 274Imprint Prof. Peter AugsdorferPublisher Prof. Peter AugsdorferWeight(grams) 152g -
Mastering Customer Acquisition by Jason Miller 9781957217369
RRP: $33.13Booksplease Price: $24.24Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9781957217369Author Jason MillerFormat HardbackPage Count 128Imprint Strategic Advisor BoardPublisher Strategic Advisor BoardWeight(grams) 299g -
Outside Insight: Navigating a World Drowning in Data by Jorn Lyseggen 9781940858463
RRP: $48.65Booksplease Price: $30.91Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9781940858463Author Jorn LyseggenFormat HardbackPage Count 320Imprint Ideapress PublishingPublisher Ideapress Publishing -
The Marketing of Debt: How They Get You by John B. Dinsmore 9781836626015
RRP: $46.80Booksplease Price: $41.22Why do people struggle so much with debt? The truth is, we are psychologically pre-disposed to misunderstanding it. We underestimate the cost of debt and overestimate our ability to pay. Not only do marketers of credit cards and loans know this, but they... -
Strategic Alliances for Innovation and R&D by T. K. Das 9781623966225
RRP: $87.75Booksplease Price: $73.96Strategic Alliances for Innovation and R&D is a volume in the book series Research in Strategic Alliances that focuses on providing a robust and comprehensive forum for new scholarship in the field of strategic alliances. In particular, the books in... -
Learning Marketing Strategies Improving by John Lok 9798887830735
Booksplease Price: $25.90Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9798887830735Author John LokFormat PaperbackPage Count 154Imprint Notion Press, Inc.Publisher Notion Press, Inc.Weight(grams) 213g -
Improving The Role And Practice Of Marketing by Philip Kotler 9781636512433
RRP: $130.65Booksplease Price: $115.50Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9781636512433Author Philip KotlerFormat PaperbackPage Count 262Imprint Vibrant PublishersPublisher Vibrant PublishersWeight(grams) 354g -
Strategic Alliances for Innovation and R&D by T. K. Das 9781623966232
RRP: $156.00Booksplease Price: $130.81Strategic Alliances for Innovation and R&D is a volume in the book series Research in Strategic Alliances that focuses on providing a robust and comprehensive forum for new scholarship in the field of strategic alliances. In particular, the books in... -
An Introduction to Survey Research by Ernest Cowles 9781606498187
RRP: $35.08Booksplease Price: $32.19Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9781606498187Author Ernest CowlesFormat PaperbackPage Count 160Imprint Business Expert PressPublisher Business Expert PressWeight(grams) 295g -
Tandem Leadership: How Your #2 Can Make You #1 by Gina Catalano 9781683502593
RRP: $44.83Booksplease Price: $33.77Maybe you've thought, "Even if I could work 24 hours a day every day for months, I'd never catch up," or "If I could only clone myself--it would be so much better. No one else can do what I do." You find yourself missing deadlines, or... -
Nostalgic Branding in the Toy Industry by Kamil Lubiński 9781032997995
RRP: $103.33Booksplease Price: $92.51In recent years, there has been a clear tendency to undertake marketing initiatives that appeal to consumers’ emotions, experiences, and memories. This book explores the essence of nostalgic branding by presenting the concept of nostalgia, analysing... -
Tandem Leadership: How Your #2 Can Make You #1 by Gina Catalano 9781683502579
RRP: $21.43Booksplease Price: $17.04Maybe you've thought, "Even if I could work 24 hours a day every day for months, I'd never catch up," or "If I could only clone myself--it would be so much better. No one else can do what I do." You find yourself missing deadlines, or... -
Marketing Research: New Methodology by V Kumar 9781636513157
RRP: $130.65Booksplease Price: $115.50Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9781636513157Author V KumarFormat PaperbackPage Count 372Imprint Vibrant PublishersPublisher Vibrant PublishersWeight(grams) 494g -
Creating And Managing The Product Mix by Philip Kotler 9781636512419
RRP: $130.65Booksplease Price: $115.50Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9781636512419Author Philip KotlerFormat PaperbackPage Count 152Imprint Vibrant PublishersPublisher Vibrant PublishersWeight(grams) 213g -
No Bullsh!t Marketing: 17 Contrarian Ways to Increase Referrals for Healthcare Services by Dave Mastovich 9781957651903
RRP: $44.83Booksplease Price: $41.20Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9781957651903Author Dave MastovichFormat HardbackPage Count 116Imprint Indie Books InternationalPublisher Indie Books InternationalWeight(grams) 299g -
The 5-Figure Formula: The Ultimate Guide to Reaching Your First 5-Figure Month by Kaila Uli 9781963793994
RRP: $22.41Booksplease Price: $20.44Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9781963793994Author Kaila UliFormat PaperbackPage Count 116Imprint Game Changer PublishingPublisher Game Changer PublishingWeight(grams) 181g -
Planned Social Change and the Diffusion of Innovation by Gerald Zaltman 9781636513591
RRP: $159.90Booksplease Price: $141.06Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9781636513591Author Gerald ZaltmanFormat HardbackPage Count 520Imprint Vibrant PublishersPublisher Vibrant PublishersWeight(grams) 857g -
Marketing Theory: The Nature and Scope of Marketing by Shelby D Hunt 9781636512747
RRP: $159.90Booksplease Price: $140.48Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9781636512747Author Shelby D HuntFormat HardbackPage Count 256Imprint Vibrant PublishersPublisher Vibrant PublishersWeight(grams) 513g -
Society 3.0: How Technology Is Reshaping Education, Work and Society by Tracey Wilen-Daugenti 9781433116919
RRP: $52.26Booksplease Price: $47.50Higher education in the U.S. has traditionally prepared students for work and social success, but with families, work, and society itself undergoing revolutionary change, is this preparation sufficient to develop the 21st-century workforce? This book... -
Adaptability Through Dynamic Capabilities: How Management Can Recognize Opportunities and Threats by Herbert Endres 9783658201562
Booksplease Price: $118.09This book discusses theories and frameworks addressing the adaptability and sustainable competitive advantages of firms, including dynamic capabilities. This work develops and examines a concept that makes dynamic capabilities more tangible and provides... -
How Robots Influence Future by John Lok 9789358819823
Booksplease Price: $57.97Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9789358819823Author John LokFormat HardbackPage Count 128Imprint WritatPublisher WritatWeight(grams) 345g -
The Market Research Toolbox: A Concise Guide for Beginners by Edward F. McQuarrie 9781412991735
RRP: $157.95Booksplease Price: $138.82An ideal resource for those who want to conduct market research but have little experience in doing so, The Market Research Toolbox describes how to think of market research in the context of making a business decision. The Third Edition incorporates: -... -
Business Relationship Management and Marketing: Mastering Business Markets by Michael Kleinaltenkamp 9783662513798
Booksplease Price: $89.54Relationship management, key account management and customer orientation are concepts that have become central to modern management. This book is dedicated to illustrating and reflecting these concepts and their corresponding methods and instruments in... -
Insightful Knowledge: An Enlightened View of Social Media Strategy & Marketing by Stephen Monaco 9781937829889
RRP: $33.05Booksplease Price: $24.92Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9781937829889Author Stephen MonacoFormat PaperbackPage Count 196Imprint Total Publishing and MediaPublisher Total Publishing and MediaWeight(grams) 295g -
Qualitative Marketing Research: A Cultural Approach by Johanna Moisander 9781412903813
RRP: $115.05Booksplease Price: $102.18Aimed at both graduate and undergraduate students majoring in business administration and in other fields of social sciences, Qualitative Marketing Research unpacks the emerging cultural approach in the field of marketing and consumer research and... -
SEO Mastery: Learn Advanced Search Engine Optimization Marketing Secrets, For Optimal Growth! Best Beginners Guide About SEO For Keeping your Business Ahead in The Modern Age! by Graham Fisher 9781989629987
Booksplease Price: $31.43Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9781989629987Author Graham FisherFormat HardbackPage Count 114Imprint AC PublishingPublisher AC PublishingWeight(grams) 127g -
Unit Pricing: Empirical Investigations of its Influences at the Product and Retailer Levels by Lena Himbert 9783658134754
Booksplease Price: $89.54With a series of experiments, Lena Himbert highlights the influence of the unit price's unit of measure on the consumer's price-level perception and quality perception. Furthermore, this thesis shows that the unit price availability and prominence... -
An Introduction to Self-Report Measurement: Concepts, Principles and Expectations by Michael G. Elasmar 9783111590851
RRP: $120.90Booksplease Price: $87.71This book covers the science of measuring the invisible building blocks of thought processes that are useful for understanding humans, including technology users, media consumers, and consumers of goods and services. It provides: An explanation of what... -
Brand Research & Analysis: Understand Its Importance & Application by Anpar Insights 9798224832484
RRP: $19.48Booksplease Price: $16.85Apologies but we at Booksplease don't have a full description for this book.Book InformationISBN 9798224832484Author Anpar InsightsFormat PaperbackPage Count 64Imprint Anpar InsightsPublisher Anpar InsightsWeight(grams) 77g