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Hospitality Branding by Chekitan S. Dev
RRP: $27.28$23.99In recent years the brand has moved squarely into the spotlight as the key to success in the hospitality industry. Business strategy once began with marketing and incorporated branding as one of its elements; today the brand drives marketing within the... -
Contemporary Wine Studies: Dancing with Bacchus by Professor Gareth Morgan
RRP: $85.78$74.96The purchase and consumption of wine, whether in hospitality environments or domestic settings, has huge anthropological significance underpinned by a discourse of wine appreciation. It can be seen as a multi-sensory and symbolically status-rich... -
Business Travel and Tourism by John Swarbrooke 9780750643924
RRP: $97.48$85.61'Business Travel and Tourism' provides a comprehensive, international overview of business tourism from both a theoretical and practical perspective. With the use of case studies from around the world, 'Business Travel and Tourism' explores a broad range... -
Music, Markets and Consumption by Daragh O'Reilly
RRP: $77.98$63.90This is one of the first academically rigorous texts covering the whole topic of popular music as a major market, and its marketing and in the contemporary connected world. There are books written by popular music commentators but Music, Markets and... -
Contemporary Issues in Food Supply Chain Management by Simon Thelwell 9781911396109
RRP: $74.08$60.80This vital new text offers a holistic view of the factors affecting the different tiers of sustainability, public health, poverty, security and production within the food supply chain. With contributions from international experts in the field, it takes... -
The Fundamentals of Event Design by Vladimir Antchak
RRP: $74.08$65.09The Fundamentals of Event Design aims to rethink current approaches to event design and production. The textbook explores the relationship between event design and multiple visitor experiences, as well as interactivity, motivation, sensory stimuli and... -
Hospitality Management and Digital Transformation: Balancing Efficiency, Agility and Guest Experience in the Era of Disruption by Richard Busulwa
RRP: $74.08$60.80Hospitality managers are at a critical inflection point. Digital technology advancements are ramping up guest expectations and introducing nontraditional competitors that are beginning to disrupt the whole industry. The hospitality managers whose... -
The Tourism, Hospitality and Events Student′s Guide to Study and Employability by Sally Everett
RRP: $79.93$67.39This essential companion will guide you on your journey throughout your studies in tourism, hospitality and events management, from starting your university or college programme, to developing the essential skills needed for successful study and... -
Study Guide to accompany Baking and Pastry: Mastering the Art and Craft by The Culinary Institute of America (CIA)
RRP: $77.03$67.59This is the Student Study Guide to accompany Baking and Pastry: Mastering the Art and Craft, 3rd Edition. Praised by top pastry chefs and bakers as "an indispensable guide" and "the ultimate baking and pastry reference," the latest edition of Baking and... -
Destination Marketing: Essentials by Steven Pike 9781138912908
RRP: $107.23$93.83Destination Marketing offers the reader an integrated and comprehensive overview of the key challenges and constraints facing destination marketing organisations (DMOs) and how destination marketing can be planned, implemented and evaluated to achieve... -
Advanced Introduction to Tourism Destination Management by Chris Ryan
RRP: $38.90$35.39Elgar Advanced Introductions are stimulating and thoughtful introductions to major fields in the social sciences and law, expertly written by the world's leading scholars. Designed to be accessible yet rigorous, they offer concise and lucid surveys of... -
Resort Destinations by Bruce Prideaux
RRP: $115.03$100.39Destination management and resort development and planning are strong core areas in the final year of most undergraduate degrees and a popular area of study at postgraduate level. Using original case studies based on his own research, Resort Destinations... -
Fundamentals of Food Hygiene, Safety and Quality by Alok Kumar 9789386768346
RRP: $48.65$39.51This book, divided in ten chapters, deals with topics like significance of food hygiene, quality and safety in hospitality industry, food microbiology, various microorganisms & their growth, causes and prevention of foodborne diseases. It explains the... -
Managing Sustainable Tourism: A legacy for the future by David L. Edgell
RRP: $107.23$93.05Managing Sustainable Tourism tackles the tough issues of tourism such as negative environmental impact and cultural degradation, and provides answers that don't sacrifice positive economic growth. It offers practical plans for fostering harmonious... -
Principles of Management for the Hospitality Industry by Dana V. Tesone 9781856177993
RRP: $120.88$105.32It is vital for hospitality management students to understand key management concepts as part of the complex and intimate nature of the services industry. Principles of Management for the Hospitality Industry is designed specifically for hospitality... -
Tourist Behaviour: Themes and Conceptual Schemes by Philip L. Pearce 9781845410223
RRP: $58.40$51.46Tourism is an inherently social phenomenon. Tourists travel with others and experience places and cultures through interacting with both familiar and unfamiliar others. This volume presents a thorough tour of the social psychological processes which... -
Principles of Hotel Front Office Operations by Jeremy Huyton 9781844800902
$160.39This student-centred guide to front office operations in the hotel industry employs a user-friendly approach to encourage self-access and enable students to progress at their own pace independently of the lecturer. Activities are provided throughout to... -
The Tourism Area Life Cycle, Vol.2: Conceptual and Theoretical Issues by Richard W. Butler 9781845410285
RRP: $48.65$42.00This volume consists of specially invited chapters by leading researchers who have reviewed the original model in the light of their own and other conceptual and theoretical positions and models. The book is divided into five sections, the conceptual... -
Adventure Tourism and Outdoor Activities Management: A 21st Century Toolkit by Ian Jenkins
RRP: $83.17$74.39An essential resource for those wishing to understand the driving factors behind the operation of an adventure tourism company, this textbook offers guidance on how to deliver a profitable and sustainable product. The importance of changing markets,... -
Managing Coastal Tourism Resorts: A Global Perspective by Sheela Agarwal 9781845410728
RRP: $58.40$48.38The vast majority of existing academic research of coastal tourism resort management has been undertaken in northern and southern Europe at the expense of a wider global consideration. This book aims to address this deficit and develop a global... -
Dark Tourism and Place Identity: Managing and interpreting dark places by Leanne White
RRP: $85.78$74.96Dark Tourism, including visitation to places such as murder sites, battlefields and cemeteries is a growing phenomenon, as well as an emergent area of scholarly interest. Despite this interest, the intersecting domains of dark tourism and place identity... -
Tourism Theories, Concepts and Models by Professor Bob McKercher
$74.37Tourism Theories, Concepts and Models: * Explains why we think about tourism the way we do; * Explores key theories, concepts and models that explain how tourism works; * Is a comprehensive and cohesive text that develops a series of key ideas that... -
The Geography of Tourism and Recreation: Environment, Place and Space by Michael C. Hall 9780415833998
RRP: $97.48$85.61This fourth edition of The Geography of Tourism and Recreation provides students with a comprehensive introduction to the interrelationship between tourism, leisure and recreation from geographical and social science perspectives. It still remains the... -
Event Bidding: Politics, Persuasion and Resistance by David McGillivray
RRP: $97.48$84.83Bidding contests for sporting and cultural events are attracting increasing media and public attention. Yet, despite the cost, size and scale of these bidding contests, relatively little academic attention has been paid to the strategies and tactics used... -
Operations Management in the Travel Industry by Peter Robinson
RRP: $83.17$75.56Covering the applied managerial perspective of the travel industry, this book looks at the core disciplines and the application of theory to practice. Considering individual and corporate social responsibility, it teaches effective managerial skills by... -
Rural Tourism: New Concepts, New Research, New Practice by Bernard Lane
RRP: $77.98$69.15This book describes, analyses, celebrates and interrogates the rise of rural tourism in the developed world over the last thirty years, while explaining its need to enter a new, second generation of development if it is to remain sustainable in all... -
Strategy for Tourism by John Tribe
RRP: $77.98$64.68An internationally focused text which explains strategic management, analysis and implementation specifically in the tourism industry. Fully revised and updated, this second edition covers strategic management in a variety of tourism contexts.ReviewsThis... -
Food Tourism Around The World by C. Michael Hall
RRP: $107.23$93.05Food and wine are vital components of the tourism experience, and are increasingly being seen as prime travel motivators in their own right. Food Tourism Around The World: Development, Management and Markets offers a unique insight into this phenomenon,... -
Tourism, Public Transport and Sustainable Mobility by C. Michael Hall
RRP: $58.40$51.46This book offers a comprehensive global examination of the relationship between public transport and tourism as well as exploring other sustainable transport modes. It offers a unique view by analysing tourism through the public transport lens and vice... -
Managing Asian Destinations by Ying Wang 9789811084256
RRP: $253.48$80.16This book focuses on the planning, marketing, and management of Asian tourism destinations, and evaluates current developments within Southeast-Asia and the wider Asia-Pacific region. As more Asian destinations enter the global tourism arena and more... -
Irish Tourism: Image, Culture and Identity by Michael G. Cronin 9781873150535
RRP: $48.65$42.00For many years Ireland has been a popular tourist destination and tourism has been one of the most significant social, economic and cultural forces in Irish society. Irish Tourism: Image, Culture and Identity engages with major national and international... -
Business Development in Licensed Retailing by Guy Lincoln
RRP: $85.78$75.74'Business Development in Licensed Retailing: a unit manager's guide' details the indispensable skills and techniques needed to manage units within licensed retail organisations in a flexible and entrepreneurial manner. This book: * Forms the basis of a... -
Food and Wine Tourism: Integrating Food, Travel and Terroir by Erica Croce
RRP: $83.17$74.39This established textbook explores how regions, and food industry, travel and hospitality companies present themselves to tourists experiencing the culture, history and ambience of a location through the food and wine it produces. It provides practical... -
The Tourism Area Life Cycle, Vol. 1: Applications and Modifications by Richard W. Butler 9781845410254
RRP: $35.00$31.53This volume contains specially commissioned chapters by leading researchers who have used and modified the original TALC model over the past two decades, a reprint of the original article, a discussion of its origins, and a comprehensive review of most... -
Is the Sacred for Sale: Tourism and Indigenous Peoples by Alison M. Johnston
RRP: $107.23$93.83'Definitely a book that sheds light on perspectives and perceptions about today's global economy. A must read for tourists and corporations alike - also heads of state, the media and environment groups - all of whom need to be informed on this key... -
Smart Cities and Tourism: Co-creating experiences, challenges and opportunities: Co-creating experiences, challenges and opportunities by Dimitrios Buhalis 9781915097088
RRP: $204.75$166.28Smart cities are cities which use different types of electronic methods and sensors to collect data. The gathered information and data is then used to manage assets, resources and services efficiently to improve the operations across the city. This book... -
Constructing Cultural Tourism: John Ruskin and the Tourist Gaze by Keith Hanley 9781845411541
RRP: $48.65$42.00This book is an interdisciplinary collaboration between a literary critic and cultural historian, which examines and recovers a radical and still urgent challenge to the industrialisation of cultural tourism from the work of John Ruskin. Ruskin exerted a... -
Essentials of Tourism by Chris Cooper
RRP: $97.48$79.37Will robots take over as hotel staff? How has the rise of social media impacted upon tourism marketing? Will trust in travel be regained following the pandemic? For answers to these and many other contemporary tourism questions, look no further than this... -
Event Audiences and Expectations by Jo MacKellar 9781138081987
RRP: $89.68$78.25Event Audiences and Expectations for the first time examines why people participate in festivals and events, the types of events which stimulate participation, and the fanatical antics of fans who become involved in these events. By doing so the book... -
Magical Habits by Monica Huerta 9781478014171
RRP: $42.88$35.47In Magical Habits Monica Huerta draws on her experiences growing up in her family's Mexican restaurants and her life as a scholar of literature and culture to meditate on how relationships among self, place, race, and storytelling contend with both the...