Description
- The ideal introductory guide to Microsoft's much anticipated entry into the Customer Relationship Management (CRM) software marketplace
- Discusses the key features of Microsoft's CRM software, including tools to help businesses sell more effectively, manage all customer communications in one place, track and convert leads, make informed decisions faster, and provide consistent service
- Provides expert tips and tricks to make the software work more effectively
- Explains how to achieve increased customer satisfaction, customer loyalty, and more profitable customer relationships
- Author is considered one of a handful of global experts on CRM for small- and medium-sized businesses
About the Author
Joel Scott is among a handful of global experts on CRM for small and medium-sized businesses.
Michael DeLisa is the Director of Training at Computer Control Corporation.
Book Information
ISBN 9780764516986
Author Joel Scott
Format Paperback
Page Count 384
Imprint For Dummies
Publisher John Wiley & Sons Inc
Weight(grams) 542g
Dimensions(mm) 234mm * 189mm * 22mm