Description
With contributions from subject-experts in the field of research methodology and teachers of research methodology courses in leading business schools and universities of India, the book covers the essentials of management research. Covering both qualitative and quantitative research, topics discussed include:
- literature reviews
- research designs
- qualitative and quantitative data analysis
- grounded theory research
- questionnaires, focus groups, and interviews
- hypothesis testing
- case study research
- emerging trends in research and some advanced analysis.
This practical element emphasises the variety of research methods and when/how to use them, making this book a useful resource for researchers from various academic disciplines and professional backgrounds.
About the Author
Rabi N. Subudhi is a Senior Professor at KIIT School of Management, KIIT University, India. With over 32 years of teaching experience, he has published seven books and several research papers in the area of quantitative research methodology. He is also the Editor of KIIT Management Research Journal, Parikalpana. Sumita Mishra is an Associate Professor at KIIT School of Management, KIIT University, India. Her research on organizational culture, organization design, group culture and social psychology has been published in several reputable journals, such as Asian Case Research Journal, Indian Journal of Industrial Relations, and Management Review.
Reviews
Management researchers in India examine methodological issues in the field, covering the methodological domain in management research; reviewing the literature; the purpose and process of research; research design; questionnaire design; qualitative interviewing; focus group discussions; quantitative data analysis; testing hypotheses: concepts and applications; the nature of qualitative research; case study research; grounded theory: a method of research inquiry; and supplemental research methods: DEA, ISM, AGP, and non-parametric statistics. They also include five sample research papers. Distributed in North America by Turpin Distribution. -- Annotation (c)2019 * (protoview.com) *
Book Information
ISBN 9781789739749
Author Rabi N. Subudhi
Format Hardback
Page Count 352
Imprint Emerald Publishing Limited
Publisher Emerald Publishing Limited
Weight(grams) 604g