Description
This book looks at the core life concepts and shared values that historically and culturally define the quality of "being Japanese." Among these are reverence, love of nature, group loyalty, hierarchical respect, passion for detail, belief in learning, formality, and acceptance of change. How can Western analogues of these Japanese virtues help us improve our own societies and cultivate inner strength, mindfulness, and long-lasting relationships at home and the workplace? This stimulating exploration of an alternative ethics and humanism is a provocative workbook for "decluttering the spirit." Yoji Yamakuse is a Tokyo-based consultant on personnel management, staff training, and development of joint projects in cross-cultural environments.
Galleys/e-galleys sent to national media outlets, trade publications and Self-Help, Personal Growth, and Asian Culture-focused websites and reviewers. (Foreword Reviews, Publishers Weekly, Library Journal, Choice, Book Page, Book Forum, Booklist, The New York Times, The Japan Times, Japan Realm, Rocketsnews24, GaijinPot, Japanesetease). Promotion and publicity outreach to US-based Japanese organizations like the Japan Society and Japanese Consulates. Advertising and prize support donations with Japanese summer festivals. Social Media campaign focused on excerpts from the book. Mentions on Reddit and other Asia focused forums. Giveaways with Goodreads, self-help/personal growth and Japan culture websites (100+ copies).
About the Author
Yoji Yamakuse (born in Oita Prefecture, Japan, 1955) has worked for major publishing companies in Tokyo and New York and has been active as a consultant for nearly 100 Japanese and American global firms, focusing on personnel management, staff training, and development of joint projects in cross-cultural environments.
Reviews
"A provocative workbook for "decluttering the spirit"... An indispensable guide and reference for Americans wanting to understand Japanese culture and perspectives. Impressively well written, organized and presented, Japaneseness: A Guide to Values and Virtues is very highly recommended for community, corporate, and academic library collections."--John Taylor, Midwest Book Review "Valuable for the way it lets us look at humanity through a specific cultural lens... Japaneseness: A Guide to Values and Virtues, deserves a read."--Kris Kosaka, The Japan Times "The perfect introduction (or reintroduction) to many aspects of Japanese society you might find refreshing, fascinating or befuddling. Or at the very least, quintessentially Japanese."--JQ Magazine "If you are a student of anything Japanese - whether you are someone who wants to do business with the Japanese, live amongst them or live with them... you need to read Japaneseness."--Andrew Joseph, It's A Wonderful Rife 4.5/5 Stars "Western professionals who work with Japanese professionals may better understand some of the dynamics during meetings. People who enjoy Japanese literature, manga, and films may find deeper understanding of how culture affects the characters and their actions."--Portland Book Review "A fantastic guide to those who are both visiting Japan for the first time, as well as those who are adjusting to the lifestyle or differences in the work environment."--Japan Realm
Book Information
ISBN 9781611720266
Author Yoji Yamakuse
Format Paperback
Page Count 160
Imprint Stone Bridge Press
Publisher Stone Bridge Press
Weight(grams) 127g
Galleys/e-galleys sent to national media outlets, trade publications and Self-Help, Personal Growth, and Asian Culture-focused websites and reviewers. (Foreword Reviews, Publishers Weekly, Library Journal, Choice, Book Page, Book Forum, Booklist, The New York Times, The Japan Times, Japan Realm, Rocketsnews24, GaijinPot, Japanesetease). Promotion and publicity outreach to US-based Japanese organizations like the Japan Society and Japanese Consulates. Advertising and prize support donations with Japanese summer festivals. Social Media campaign focused on excerpts from the book. Mentions on Reddit and other Asia focused forums. Giveaways with Goodreads, self-help/personal growth and Japan culture websites (100+ copies).
About the Author
Yoji Yamakuse (born in Oita Prefecture, Japan, 1955) has worked for major publishing companies in Tokyo and New York and has been active as a consultant for nearly 100 Japanese and American global firms, focusing on personnel management, staff training, and development of joint projects in cross-cultural environments.
Reviews
"A provocative workbook for "decluttering the spirit"... An indispensable guide and reference for Americans wanting to understand Japanese culture and perspectives. Impressively well written, organized and presented, Japaneseness: A Guide to Values and Virtues is very highly recommended for community, corporate, and academic library collections."--John Taylor, Midwest Book Review "Valuable for the way it lets us look at humanity through a specific cultural lens... Japaneseness: A Guide to Values and Virtues, deserves a read."--Kris Kosaka, The Japan Times "The perfect introduction (or reintroduction) to many aspects of Japanese society you might find refreshing, fascinating or befuddling. Or at the very least, quintessentially Japanese."--JQ Magazine "If you are a student of anything Japanese - whether you are someone who wants to do business with the Japanese, live amongst them or live with them... you need to read Japaneseness."--Andrew Joseph, It's A Wonderful Rife 4.5/5 Stars "Western professionals who work with Japanese professionals may better understand some of the dynamics during meetings. People who enjoy Japanese literature, manga, and films may find deeper understanding of how culture affects the characters and their actions."--Portland Book Review "A fantastic guide to those who are both visiting Japan for the first time, as well as those who are adjusting to the lifestyle or differences in the work environment."--Japan Realm
Book Information
ISBN 9781611720266
Author Yoji Yamakuse
Format Paperback
Page Count 160
Imprint Stone Bridge Press
Publisher Stone Bridge Press
Weight(grams) 127g
