Description
The Igbo Traditional Business School (I-TBS) is not a conventional academic institution as it operates outside the classroom. Though without a library, or even an address, its tradition of lifelong entrepreneurial learning is an important area to explore. At a time when there is increased interest in Africa-centric business models, it is valuable to consider sustainable business prototypes built on established cultural practices, norms, and values.
Academics will find the examination of innovative I-TBS business practices, a valuable contribution to sustainable development discourse in Africa and frontier markets. Practitioners and policymakers will gain insights into the unique practices of an indigenous entrepreneurship system in an African context, with implications for socioeconomic advancements.
Book Information
ISBN 9781839090349
Author Ogechi Adeola
Format Hardback
Page Count 288
Imprint Emerald Publishing Limited
Publisher Emerald Publishing Limited
Weight(grams) 593g