How to Negotiate Effectively provides tips, tools and techniques for getting it right. It explores and advises on every aspect of the negotiation process, including: tactics and counter-measures, handling deadlock, making concessions, enhancing your authority and getting the best deal. This new edition also contains material on identifying true decision makers, and how to spot buying signals in negotiations. An essential step-by-step guide, How to Negotiate Effectively will help anyone achieve a balanced 'win-win' outcome every time.

Part of the high profile, best-selling Creating Success series relaunch with extensive advertising coverage in the Sunday Times Series translated into 25 languages with over 500,000 copies sold Expert advice on getting the best deal available and maintaining a good relationship Point of sale material available: posters, bookmarks and showcards

About the Author
David Oliver is Managing Director of Insight Marketing, and also Associate Director of the Marketing Guild. He writes regularly for the press and runs seminars around the world on negotiation, professional selling skills and practical marketing.

Reviews
"Sensibly written, with useful devices - such as the PREPBAR acronym (Plan, Reherse, Explore, Propose, Bargain, Agree, Review) - its a handy book if youre involved in any aspect of buying or selling" * Management Today, October 2010 *



Book Information
ISBN 9780749461348
Author David Oliver
Format Paperback
Page Count 184
Imprint Kogan Page Ltd
Publisher Kogan Page Ltd
Weight(grams) 113g
Dimensions(mm) 217mm * 138mm * 11mm