What to expect from the new edition:

* Full discussion on the impacts from Covid-19 on health strategy

* Increased emphasis on upstream interventions rather than patient-centred, individualised (downstream) approaches

* Increased internationalisation - more comparative examples and international perspectives prioritising northern Europe, Scandinavia and the US

Health promotion is being taught to an increasingly diverse range of students, either because of background, future career plans or the increasing international student numbers. This book provides international examples, applicable to a range of health professions, to meet the needs of diverse cohorts. The international case studies provided online also mean that international students in the UK have access to cases that can be more relevant to their own countries.

It can be a challenge understanding the 'softer side' of health science, particularly understanding how to think outside an individual responsibility for Health promotion/public health. The focus of this book is setting out the process of planning, implementing and evaluating successful health programmes meaning that you are introduced to the 'softer side' in an applied way - making it easier for you to see the importance of what you are studying.

About the Author
Ruth Cross is the Course Director for Health Promotion at Leeds Beckett University. She teaches on a range of undergraduate and postgraduate modules within health promotion on subjects such as health communication, health psychology, critical public health and global health. Ruth worked as a Registered General Nurse for many years in England and overseas before moving into academia after completing an MSc in Health Promotion and Education. Ruth also has a PhD in Critical Health Psychology and was editor of the International Journal of Health Promotion and Education for six years. She has published widely in the health-promotion field including peer-viewed papers and several co-authored textbooks such as The Essentials of Health Promotion (2022), Health Promotion: Global Principles and Practice (2021), and Health Promotion: Planning and Strategies (2019). James Woodall is a Senior Lecturer and the Co-Director of the Centre for Health Promotion Research. He is also the Course Leader for the MSc Public Health - Health Promotion programme (UK course). His research interest is offender health, particularly health promotion in prison settings. He completed his PhD in 2010, which examined the health promoting prison and how values central to the health promotion discourse are applied to the context of imprisonment. He has since published a number of peer-reviewed articles based on his PhD. He has also published work on young offenders and mental health, the role of prison visitors' centres for supporting prisoners' families and research exploring prisoners' lay views on health. He continues to focus his research attention on the health of the prison population. As Co-Director of the Centre for Health Promotion Research, he is also involved in broader health promotion research projects such as oral health promotion and men's health research. He currently teaches on the MSc Public Health - Health Promotion programme and contributes to other undergraduate and postgraduate areas in the Faculty of Health and Social Sciences.


Book Information
ISBN 9781529770599
Author Ruth Cross
Format Paperback
Page Count 624
Imprint Sage Publications Ltd
Publisher Sage Publications Ltd
Weight(grams) 1110g