Description
Assess whether you've got the right characteristics to make a success of self-employment.
Learn about business plans; survival income; discounting; researching your market; targeting your customers; listening to your customers and keeping them happy; marketing and selling; promoting your business; tax, national insurance and VAT.
Further help is provided by the author's own website www.startbusiness.co.uk from where readers can download software to help calculate their survival income, cashflow, and profit and loss, as well as access information about start-up ideas.
In addition, there's an "Online Directory" section with useful links to other websites.
The right preparation is the key to business success!
About the Author
Steve Gibson's business experience includes sales, marketing, retailing and wholesaling. He worked for two of the leading wholesale nurseries in Europe, before plunging into self-employment in 1992. In 1998 he formed Start Business and since then he has helped hundreds of people to start their own business.
Book Information
ISBN 9780716021889
Author Steve Gibson
Format Paperback
Page Count 160
Imprint How To Books Ltd
Publisher Little, Brown Book Group
Weight(grams) 124g
Dimensions(mm) 195mm * 132mm * 11mm