Perhaps you dream of having a baby but struggle with infertility. Maybe you have biological children but are considering adoption to build your family. In this guidebook written by a veteran journalist-turned-adoptive father, learn everything you need to know about the embryo adoption process from your first call with an agency or fertility clinic to bringing baby home from the hospital. Told from a Christian perspective using personal, funny and downright jaw-dropping anecdotes from the author's own adoption experience, this book will set your mind at ease by providing a clear roadmap for your adoption journey. Each chapter begins with a summary list of key themes and ends with a series of discussion questions designed to help prospective adoptive couples talk openly their hopes, fears and dreams throughout the adoption process. Packed with encouragement and advice that will save you precious energy, time and money on the road to adoption, this book will help loving moms and dads transform their parenting, bring precious embryo babies to term and affirm life in the era of in vitro fertilization.

• National publicist Jerry McGlothlin has been retained to provide publicity for the book launch. The author, Nate Birt, will be sending out the book for trade and consumer reviews via NetGalley. A list of six celebrity, pro-life, adoption and Christian community endorsements is attached to this marketing plan.
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• In addition, Nate will solicit interviews with major newspapers, magazines, radio and television programs, blogs, and podcasts that appeal to the target audience for this book, young parents/prospective parents seeking to build their families. Nate is a contributor to The Washington Post's On Parenting blog and intends to submit posts for publication directly linked to the subject matter of the book. (A sample radio interview with KXEO may be heard here.)
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• The author will have several author signings in bookstores in the Columbia and St. Louis, Mo., areas. He will participate in CBA UNITE 2019 trade show in July 2019 in Nashville.
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• A website devoted to providing additional information on the book and the author's public speaking page for bookings launched in August 2018 and includes a book trailer and a full media kit. The author will be mentioning the book frequently in his weekly blog and email newsletter. In addition, the author will launch a major social network marketing blitz utilizing Twitter, Facebook and LinkedIn.
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• Beginning with the publication of the book in April 2018, the author will begin a campaign of media appearances and paid advertisements that reach the target audience for the book of young parents/prospective parents seeking to have children and receptive to the idea of embryo adoption. Tentative plans include a social media blitz, an ad in the Munce Spring Catalog and a Tri-Media Marketing Services email blast to at least 10,000 church leaders.

About the Author
Nate Birt is a veteran journalist who has been published twice in The Washington Post's On Parenting blog. He and his wife, Julie, and their three biological sons welcomed their adopted embryo baby, Phoebe, in March 2018. Birt shares practical embryo adoption insights and advice for Christian parents at his blog, www.natebirt.com. Birt is Trust In Food (TM) Program Manager at Farm Journal, where his team helps connect Americans to farmers and the food system. His portfolio includes work for AOL/Patch.com, the Boonville (Mo.) Daily News, the Boulder (Colo.) Daily Camera, the Columbia Missourian, the Columbia (Mo.) Tribune, Credit Sesame, the Detroit Free Press, ScribbleLive, Social5 and Visual.ly. He holds a master's in journalism from the University of Missouri. Follow Birt on Twitter at @natebirt.


Book Information
ISBN 9781946889966
Author Nate Birt
Format Paperback
Page Count 208
Imprint Carpenter's Son Publishing
Publisher Carpenter's Son Publishing