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Entrepreneurial Strategies: New Technologies in Emerging Markets by Arnold Cooper 9781405141673
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Entrepreneurial Strategies: New Technologies in Emerging Markets by Arnold Cooper 9781405141673

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Description

This book presents a series of studies from different scholars, looking at entrepreneurial strategies and innovation in emerging market economies. * Represents the view of the entrepreneur in local as well as multinational corporations. * Focuses on how entrepreneurial activities can take advantage of new technologies in emerging market economies. * Considers how companies operating in EMEs can cope with the main environmental constraints. * Written in an accessible style, free from jargon, and does not require any prior technical knowledge.

Book Information
ISBN 9781405141673
Author Arnold Cooper
Format Hardback
Page Count 248
Imprint Wiley-Blackwell (an imprint of John Wiley & Sons Ltd)
Publisher John Wiley and Sons Ltd
Weight(grams) 552g

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