Description
About the Author
Lily W. Njanja is an accomplished Professor, currently at St. Paul's University, Kenya, with a solid commitment to developing other academicians with over fifteen years' experience of teaching in the university at all levels after a similar period in the corporate world at various management levels. Her core competencies include strategic management, strategic marketing, strategic leadership, corporate governance, international business management, entrepreneurship, consumer behaviour and marketing management.
Book Information
ISBN 9781527515987
Author Lily W. Njanja
Format Hardback
Page Count 148
Imprint Cambridge Scholars Publishing
Publisher Cambridge Scholars Publishing