Description
"If you're a dad who wants to create a fairer and more equal world for your daughters to thrive in, this book is a must-read!" -Jerry Yang, cofounder & former CEO of Yahoo! Inc.
Winner 2020 Living Now Gold Award, Family & Parenting
Finalist 2020 Indie Book Award for Social Change
A world where your daughter can thrive. Today's dads are raising confident, empowered daughters who believe they can achieve anything. But the world is still profoundly unequal, with workplaces built by men, a massive gender pay gap, and deeply-ingrained gender stereotypes. Dads For Daughters: How Fathers Can Give Girls a Better, Brighter, Fairer Future offers fathers guidance for building a more equal world for their daughters.
Invest in your daughter's future. Inspired by their daughters, dads are uniquely positioned to become powerful allies for girls and women. That's where Dads for Daughters can help. Dads for Daughters is a feminist book for fathers invested in the gender equality fight.
Lean In for dads. There are so many ways that Dads of Daughters can make a difference-from mentoring women to equalizing pay, from sports fields to science labs, from building empathy to combating gender bias, from boardrooms to ballot boxes. With every small step, dads have the power to make incredible change for our next generation of girls. Dads For Daughters also offers women a guide for recruiting men into action. Together, we can give all our daughters a happier, more successful future.
With this book, you'll find:
- Concrete strategies for creating a better tomorrow for the girls and women in your life
- Inspiring stories from dads of daughters who are already having an impact
- Resources for becoming a stronger male ally in your workplace and community
- Advice for engaging other men in gender equality efforts
Dad's for Daughters is perfect for fathers who enjoyed books such as Lean In, The Moment of Lift, or We Should All Be Feminists.
The author will also use her professional affiliations to promote the book in the following ways: Law and Society Association (LSA). The LSA is a group of researchers in law and sociology. I will present my book at the LSA's annual conference, which has about 2,700 attendees. I will post my book in the LSA's online announcements, which reach over 1,600 members, and on the LSA's Facebook page, which has 2,400 followers. American Association of Law Schools (AALS). The AALS is a national organization for law professors. I will present my book at the AALS annual conference, which has about 2,500 attendees. I will use the AALS newsletter to reach its over 9,000 members. Work and Family Researchers Network (WFRN). I am a founding member of the WFRN, which is an international organization of researchers studying workplace and family-related topics. I will present my book at the WFRN's annual conference, which has about 650 attendees. I will post my book announcement on the WFRN online newsfeed, which is emailed to over 1,050 members. Social Science Researchers Network (SSRN). The SSRN is a research repository that is accessed by over 360,000 researchers. I rank among the SSRN's top ten percent of authors by all-time downloads for my prior journal articles. I will post my book announcement on the SSRN's database to reach these followers and other researchers. Fathers' Organizations: The author will launch a specific marketing campaign around Father's Day that pitches the book as an inspiring gift for dads, of which there are over 70 million in the United States. She will contact the following fathers' organizations and fathers' blogs to promote the book to their members and followers: Life of Dad. This is a worldwide community of dads who discuss the experiences of being a father. It was created by Brian Klems, author of Oh Boy, You're Having a Girl: A Dad's Survival Guide to Raising Daughters. Community: 1.8 million Facebook followers; 24,000 Twitter followers; 75,600 Instagram followers. The Dad Network. This blog connects dads with information, classes, and events related to fatherhood. Community: 110,000 website followers; 16,000 members; 61,000 Facebook followers; 18,000 Twitter followers. City Dads Group. This is a diverse community of dads who are dedicated to taking an active role in their kids' lives. The blog provides resources, workshops, and podcasts to support local dads' groups. Community: 3,200 Facebook followers; 2,300 Instagram followers; 5,600 Twitter followers. National Center for Fathering. This nonprofit educational organization promotes positive and engaged fathering. It focuses on research, resources, and training. Community: over 80,000 weekly email recipients; 54,000 Facebook followers; 3,500 Twitter followers. The Fatherhood Institute. This is a research organization that advances public policies that support dads. Community: over 220,000 annual website page-views; 8,000 recipients of e-newsletters; 8,000 Twitter followers; 2,000 Facebook followers. The Good Dad Project Blog. This is a group of dads who share ideas, experiences, and resources about fatherhood. It was founded by Larry Hagner, author of The Dad's Edge. Community: 4,600 Twitter followers; 5,400 Facebook followers. Partnership for Dads. This is a nonprofit organization that supports dads through workshops, lectures, and an Annual Fathers Conference. Community: 1,000 social media followers; 200 annual conference attendees. Springboard Publicity Platforms: Dads for Daughters highlights the gender equality efforts of about 30 prominent men and about 30 high-profile companies and organizations, which provides access to large publicity platforms. The author will contact all of these men (some of whom were interviewed for the book) and their organizations to help promote the book to their employees, customers, and social media followers.
About the Author
Michelle Travis is a Professor of Law at the University of San Francisco School of Law, where she serves as the Co-Director of the USF Labor and Employment Law Program. She received a J.D. from Stanford Law School and a B.A. in psychology from Cornell University. She has taught at Stanford Law School, UC Hastings College of the Law, Santa Clara University School of Law, and the Lewis & Clark Law School. Michelle is an expert in sex discrimination law and policy, gender bias, and women's equality. Michelle has published eighteen journal articles, including in the California Law Review, the Yale Journal of Law and Feminism, and the Berkeley Journal of Employment and Labor Law. She regularly speaks around the country on issues relating to sex discrimination, gender stereotypes, and the gender pay gap. Her audiences include parents and family advocates, legal and social science scholars, business and human resource practitioners, public interest activists, lawyers, and policy-makers.
Book Information
ISBN 9781642501322
Author Michelle Travis
Format Paperback
Page Count 224
Imprint Mango Media
Publisher Mango Media
