Description
Covers the key areas of crisis management from crisis planning and handling a global business crisis to crisis plan execution
Examples and lessons from some of the world's most successful businesses, including Parsons Corporation, Pepsi Cola, Johnson and Johnson and General Motors, and ideas from the smartest thinkers, including Douglas Hearle, James E Lukaszewski and Fraser P Seitel
Includes a glossary of key concepts and a comprehensive resources guide
About the Author
JACK GOTTSCHALK is the author of eight books on a range of subjects including Crisis Management, Foreign Investments and International Security
Book Information
ISBN 9781841122151
Author Jack Gottschalk
Format Paperback
Page Count 102
Imprint Capstone Publishing Ltd
Publisher John Wiley and Sons Ltd
Weight(grams) 113g
Dimensions(mm) 170mm * 125mm * 10mm