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Consumer Behaviour and Sustainable Fashion Consumption by Subramanian Senthilkannan Muthu 9789811345975

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Description

This book analyses the importance of consumer behaviour in sustainable fashion and consumption. Consumer behaviour plays a major role in sustainability, and when it comes to textile products, a number of studies have shown that for certain product categories, consumer behaviour during use and disposal stages influences the entire life cycle impacts of the product more than the raw material and manufacturing stages. However green the production, the overall sustainability of a product depends on the consumers who use and dispose of it.

About the Author
Dr Subramanian Senthilkannan Muthu holds PhD in Textiles Sustainability and he has over 40 books to his credit along with 80 research publications. He is well known in the field of Textiles Sustainability due to his notable contributions to the society in terms of his academic and industrial experiences. He is an editor in chief of Textiles & Clothing Sustainability Journal.



Book Information
ISBN 9789811345975
Author Subramanian Senthilkannan Muthu
Format Paperback
Page Count 96
Imprint Springer Verlag, Singapore
Publisher Springer Verlag, Singapore

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