Description
A new business model is sweeping the world-the Cloud. And, as with any new technology, there is a great deal of fear, uncertainty, and doubt surrounding cloud computing. Cloudonomics radically upends the conventional wisdom, clearly explains the underlying principles and illustrates through understandable examples how Cloud computing can create compelling value-whether you are a customer, a provider, a strategist, or an investor. Cloudonomics covers everything you need to consider for the delivery of business solutions, opportunities, and customer satisfaction through the Cloud, so you can understand it-and put it to work for your business. Cloudonomics also delivers insight into when to avoid the cloud, and why.
- Quantifies how customers, users, and cloud providers can collaborate to create win-wins
- Reveals how to use the Laws of Cloudonomics to define strategy and guide implementation
- Explains the probable evolution of cloud businesses and ecosystems
- Demolishes the conventional wisdom on cloud usage, IT spend, community clouds, and the enterprise-provider cloud balance
Whether you're ready for it or not, Cloud computing is here to stay. Cloudonomics provides deep insights into the business value of the Cloud for executives, practitioners, and strategists in virtually any industry-not just technology executives but also those in the marketing, operations, economics, venture capital, and financial fields.
About the Author
JOE WEINMAN is Senior Vice President, Cloud Services and Strategy, Telx, and a former executive at HP, AT&T, and Bell Labs. He is the founder of Cloudonomics and the Cloudonomics (R) blog. He is a frequent global keynote speaker, a prolific inventor awarded fifteen patents, and a guest contributor syndicated to a variety of print and online publications, such as Bloomberg Businessweek, Forbes, CNNMoney, InformationWeek, and GigaOm.com. He has been interviewed frequently in the press and on global broadcast television.
Reviews
"In his new book, Joe Weinman explores many of the areas being impacted by the cloud computing phenomenon, offering compelling value propositions. He spells out, extremely thoroughly, the business cases and cost justifications that go behind cloud computing efforts. He also provides 28 business areas where cloud does and doesn't make business and financial sense." (Forbes.com, September 2012)
Book Information
ISBN 9781118229965
Author Joe Weinman
Format Hardback
Page Count 416
Imprint John Wiley & Sons Inc
Publisher John Wiley & Sons Inc
Weight(grams) 626g
Dimensions(mm) 236mm * 160mm * 33mm
