For decades, the emphasis in the training and development has been upon instructional objectives. But todaya s organizations demand attention to higher-level objectivesa objectives that clearly provide business impact and value and satisfy the expectations of key stakeholders. If youa re involved in implementing projects, programs, initiatives, or solutions in your organization, Beyond Learning Objectives is the must-have guidebook that can help you meet these new expectations. This title provides step-by-step processes for defining, measuring, and developing six types of objectives: input, reaction, learning, application, impact, and ROI. Youa ll also have help avoiding common pitfalls in the development of objectives, such as unclear, incomplete, non-specific or even missing objectives

About the Author
Jack J. Phillips, PhD, is chairman of the ROI Institute and a world-renowned expert on measurement and evaluation. Phillips provides consulting services for Fortune 500 companies and workshops for major conference providers worldwide. Phillips is also the author or editor of more than 100 articles and 75+ books, including Measuring the Success of Leadership Development: A Step-by-Step Guide for Measuring Impact and Calculating ROI (ATD Press). His work has been featured in the Wall Street Journal, Bloomberg Businessweek, Fortune, and on CNN. Patti Phillips is president and CEO of the ROI Institute and is the ATD Certification Institute's 2015 CPLP Fellow. Since 1997, she has worked with organizations in more than 60 countries as they demonstrate the value of a variety of programs and projects. Patti serves on the board of the Center for Talent Reporting, as Distinguished Principal Research Fellow for The Conference Board, and as faculty on the UN System Staff College in Turin, Italy.Patti has written and edited numerous books and articles on the topics of measurement, evaluation, and ROI. Recent publications include Measuring the Success of Leadership Development, Making Human Capital Analytics Work, Measuring the Success of Learning Through Technology, Measuring the Success of Organization Development, and Measuring Leadership Development: Quantify Your Program's Impact and ROI on Organizational Performance.


Book Information
ISBN 9781562865184
Author Jack J. Phillips
Format Paperback
Page Count 176
Imprint ATD Press
Publisher American Society for Training & Development