Betsy Atkins is often asked "How can I get on a board?" So after 20+ years in the boardroom and multiple roles in public and private companies she is ready to share her secrets. In this book, she teaches you how to build your own personal brand as well as how to keep yourself relevant and growing. She shares tips on how to make your personal network the most effective (and the most enjoyable.) Betsy covers the best ways to present your skills and credentials in order to get that board interview as well as detailed information on how to prepare for it. But getting that board seat won't be the end of your journey. Once you are on the board, you'll want to be the best board member you can, helping your companies grow and prosper so you'll be able to get that next, even better board seat.

For new CEOs and entrepreneurs she covers how to make your board work for you and be a true accelerant for your company; the role of the board, choosing new board members (and getting rid of the bad ones), maximizing your board meetings and building board relationships to ensure success for you as a CEO and for your company.

Also included is a collection of articles and learnings from Betsy's experiences as an operator, board member and advisor to some of America's largest and most notable public companies. After reading this book, prospective board members will be energized and motivated to create their own personal brand, cultivate it to gain a board seat, be a better board member and CEO and continue to educate on the issues boards are looking at today.

Reviews
"Fulfilling director responsibilities during a company's best times can be challenging. Betsy Atkins had the courage to join our board as an Independent Director during a time of company crisis. Betsy provided not only a steady hand but also the focused, strategic thinking and experience in corporate governance necessary to navigate a clear path forward. Betsy's understanding of best-in-class compensation philosophies has been invaluable in her role as Compensation Committee Chair, and her diverse experiences in board leadership offer a singular guide for anyone who wants to 'Be Board Ready'." --Matt Maddox, CEO, WYNN RESORTS



Book Information
ISBN 9781949709339
Author Betsy Atkins
Format Paperback
Page Count 216
Imprint NEWTYPE Publishing
Publisher NEWTYPE Publishing
Weight(grams) 345g
Dimensions(mm) 229mm * 152mm * 13mm