William Helburn was the go-to photographer for many of the top advertising agencies in New York in the 1950s and 1960s. Shock value and an unrelenting hunger for success helped Helburn to a pioneer's share in the revolutionary era of advertising and his work would also appear on the editorial pages and covers of major magazines. As well as cars and cosmetics, Helburn shot Coca-Cola, Canada Dry, whiskies, clothing lines, airlines, jewelry, cigars and cigarettes. He worked with the top models of the day, from Dovima and Dorian Leigh to Jean Patchett and Barbara Mullen, to Jean Shrimpton and Lauren Hutton. William Helburn: Seventh and Madison is the first book to survey Helburn's work. It gives readers a delicious taste of the vivid reality that the television series Mad Men seeks to evoke. Most of these images have not been seen since they were first published decades ago. In addition to the photographs, Robert Lilly contributes a biographical account of Helburn's life and work, and former colleagues Jerry Schatzberg, George Lois, Sunny Griffin and Ali McGraw offer insights into the lusty, creative spirit of William Helburn.

A luscious monograph of the work of one of the major image-makers of the postwar era in fashion and advertising

About the Author
William Helburn was the go-to photographer for many of the top advertising agencies in New York in the 1950s and 1960s. For more than thirty years, Robert Lilly, a native New Yorker, has produced news programmes, stories and documentaries from Europe, the Middle East and the Americas for companies including NBC, CNN, VH1 and Reuters.

Reviews
'The past has caught up with William Helburn ... 25 years after his retirement, the first book on his work is being published. And with it, a chapter in the history of fashion photography may have to be revised' - Observer
'A gloriously glamorous exploration of the work of the top advertising photographer of the 1950s and 1960s ... brings the fun and colour of mid-century America to life in stylish detail. One can't help but imagine Don Draper, cigarette in hand, just out of shot' - Daily Telegraph
'There is something utterly engaging about the colours, outfits and models. A beautiful book' - Amateur Photographer
'Not only documents the perfectly glamorous type of commercial image-making that was popular at the time, it also recognises the significant contribution Helburn made to the industry through the presentation of 200 captivating colour images' - Aesthetica



Book Information
ISBN 9780500517659
Author William Helburn
Format Hardback
Page Count 224
Imprint Thames & Hudson Ltd
Publisher Thames & Hudson Ltd
Weight(grams) 1760g