THE UNFORGETTABLE NEW YORK TIMES BESTSELLER

'Popular science at its best: entertaining and thought-provoking.' FINANCIAL TIMES

'You don't have to be a victim to your past and the way you used to think . . . A wonderful book.' DR RANGAN CHATTERJEE

'A radically new and engaging explanation of how and why we remember.' MATTHEW WALKER

'Life-changing.' SIDDHARTHA MUKHERJEE

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Memory is far more than an archive of the past. This groundbreaking book by a pioneering Professor of Neuroscience and Psychology, Dr Charan Ranganath, reveals the powerful role memory plays in nearly every aspect of our lives.

Combining fascinating tales of the peculiarities of memory as well as cutting-edge science, Dr Ranganath shows the surprising ways our brains record the past and how we use that information to understand who we are in the present, and to imagine and guide our futures. Memory shapes how we experience the world, and it does that in often invisible, active and sometimes destructive ways. Dr Ranganath argues that we can use this knowledge to make better use of our flawed memories, whether in daily tasks like finding our keys or dealing with memory loss as we age. What's more, when we work with the brain's ability to learn and reinterpret past events, we can shed our biases, learn faster and heal after grief or trauma. This is a vital, accessible guide to understanding memory's quirks - and its power.

So much of what we think about memory is misguided. The pioneering memory researcher and neuroscientist Dr Charan Ranganath explains what your brain is really up to and reveals the powerful role memory plays in nearly every aspect of our lives.

About the Author

Charan Ranganath is the Director of the Memory and Plasticity Program and a Professor of Psychology and Neuroscience at the University of California at Davis. He also the Director of the University of California at Davis' Dynamic Memory Lab, a world-leading research laboratory. Ranganath is a pioneer in the use of brain imaging techniques like functional magnetic resonance imaging (fMRI) to study the mechanisms in the brain that allow us to remember past events.

His work has been recognised with numerous awards, including a Guggenheim Fellowship and the Leverhulme Professorship at the University of Cambridge. He lives in California.

Book Information
ISBN 9780571374175
Author Dr Charan Ranganath
Format Paperback
Page Count 304
Imprint Faber & Faber
Publisher Faber & Faber