There is a pressing need for a balanced account outlining what DeFi actually means for investors, banks and the finance industry. Why DeFi Matters cuts through the jargon and the hype to help people make more informed decisions in this space. It examines the evolution of DeFi and cryptocurrencies, analysing what it means for investors and the future of finance. It also outlines the developments that truly matter, distinguishing between longer-term trends and fads, and is a must-read for finance professionals, organizations and investors interested in moving into DeFi. Why DeFi Matters explores the rise of DeFi and provides focused, balanced analysis about this alternative financial system that is being built and how it will coexist with banks, institutions and traditional finance. It examines the aspects of DeFi that will materially change financial systems and how they will alter the nature of purchasing, lending, insurance and banking; the role of web3 and the metaverse in the new era of finance; and its role in the democratization of finance.

About the Author
Ian Horne is the European Head of Content at Money 20/20, the organizer of the largest global events for the fintech industry where he works towards setting the fintech agenda for investors, technologists, banks and payments organizations. Prior to this, he was Head of UK Audience Development at Citywire. Ian Horne has been shortlisted for HeadlineMoney's UK Fintech Journalist of the Year award and is based in London, UK.

Reviews
"Why DeFi Matters is a must-read for anyone interested in a holistic understanding of the nuanced conversation around decentralized finance. From addressing the polarizing political climate to financial inclusion, Ian seamlessly blends financial insights, technological trends and philosophical musings, creating a captivating narrative that leaves you feeling inspired and hopeful about the potential of DeFi." * Nicole Casperson, Founder and Author, Fintech is Femme *
"This brilliantly informative book serves as a digestible and engagingly written guide, offering clear insights into the past, present and potential future of not just decentralized finance but also digital assets overall." * Erica Stanford, Author of Crypto Wars *
"Why DeFi Matters provides a comprehensive, global and inclusive look at decentralized finance. Ian Horne expands the narrative beyond the narrow, store-of-value lens that often limits a real understanding of the depth and breadth of DeFi. The book skillfully captures the story of DeFi, leaving readers with a clear understanding of why money and commerce matters to the global innovation economy." * Cleve Mesidor, Executive Director, Blockchain Foundation & former Obama Presidential Appointee *
"If decentralized finance is one of those crypto buzz words that annoy or scare you, fear not, because Ian Horne's new book will guide you through the history that brought us DeFi, breaking down jargon and uncovering details that even the OGs might have missed." * Mauricio Magaldi, Head of Product, Midnight, Input Output & host of the Blockdrops podcast *



Book Information
ISBN 9781398612938
Author Ian Horne
Format Paperback
Page Count 272
Imprint Kogan Page Ltd
Publisher Kogan Page Ltd
Weight(grams) 450g
Dimensions(mm) 235mm * 155mm * 16mm