Nobody has everything they need, all the time - so how can we make do with what we have? Economics is all about understanding the choices we make to solve this problem. With bright, infographics pictures, this informative book describes why markets are so important, how businesses work out what to sell, and how governments choose how to run a country. Includes Usborne Quicklinks to specially selected websites for more information.

Chapters in this book include:
- What is economics?
- What is an economy?
- What do economists study?
- How do you do economics?

Not enough to go around
The things we need to survive, how we choose them, and why there's never enough time: the big reasons why economies exist.

Markets
Buying and selling and how prices are set - as if by magic.

Making choices
How do people make choices and why are those choices often unexpected? How can businesses and governments change people's choices? Why would they want to?

Production, profit and competition
What big choices do businesses face? Why is competition so important? Why do some businesses produce pollution and what should we do about it?

Economic systems
Is there a set of rules that would make it possible to share everything fairly? Or is it better to have winners and losers? What systems have people tried?

Macroeconomics
What tools do governments use to measure the economy? What effects do their choices have on individual people and the economy as a whole?

International trade
Why everyone from around the world benefits from buying and selling each other's products - and why governments sometimes don't like it.

Big questions (and a few answers)
How the tools of economics help us make sense of everything, from war to famine to saving the planet.

What's next?

A highly illustrated introduction, for complete beginners.

About the Author
Lara Bryan (Author)
Lara has loved books since the days of being read bedtime stories by her Irish dad and French mum. At school she set up a secondhand bookshop called Books Change Lives, and went on to study English and Italian at Oxford University. After teaching in Italy and Myanmar, she got her dream job as a writer for Usborne Publishing. From explaining how economics works, to inventing boredom-busting activities, to telling a good dragon yarn, she's enjoyed every minute of the job.



Awards
Long-listed for SLA Information Book Award 2021 (UK).



Book Information
ISBN 9781836053477
Author Andrew Prentice
Format Hardback
Page Count 128
Imprint Usborne Publishing Ltd
Publisher Usborne Publishing Ltd
Weight(grams) 530g
Dimensions(mm) 248mm * 185mm * 17mm