In Transcultural Communication, Andreas Hepp provides an accessible and engaging introduction to the exciting possibilities and inevitable challenges presented by the proliferation of transcultural communication in our mediatized world.

• Includes examples of mediatization and transcultural communication from a variety of cultural contexts
• Covers an array of different types of media, including mass media and digital media
• Incorporates discussion of transcultural communication in media regulation, media production, media products and platforms, and media appropriation

About the Author
Andreas Hepp is Professor of Media and Communication Studies in the Centre for Media, Communication and Information Research (ZeMKI) at the University of Bremen, Germany. He is the author of Cultures of Mediatization (2013), co-editor, with Friedrich Krotz, of Mediatized Worlds: Culture and Society in a Media Age (2014), and co-editor, with Nick Couldry and Friedrich Krotz, of Media Events in a Global Age (2010).

Reviews
"...an engaging and well-balanced introduction to contemporary developments in global media communication from a transcultural perspective...a highly stimulating read for students and novice scholars alike." - Communications - The European Journal of Communication Research



Book Information
ISBN 9780470673942
Author Andreas Hepp
Format Paperback
Page Count 288
Imprint Wiley-Blackwell
Publisher John Wiley and Sons Ltd
Weight(grams) 440g
Dimensions(mm) 244mm * 173mm * 15mm