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Top Class Competitors: How Nations, Firms, and Individuals Succeed in the New World of Competitiveness by Stephane Garelli

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9780470025697
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Description

Three decades ago competitiveness was unheard-of; today it has taken the world by storm. But what is it? And will it last? In Top Class Competitors Stephane Garelli - professor at IMD business school where he is also head of the World Competitiveness Centre, professor at the University of Lausanne, and former managing director of the World Economic Forum - defines competitiveness as the ability of a nation, company or individual to manage a set of disparate competencies to achieve prosperity. For instance, along with traditional policies a nation must tackle education and security to sustain economic development. Companies must manage soft issues such as brands to beat the competition. And individuals must reinvent themselves to survive. These fields of research did not exist until recently - now, competitiveness makes the link. Top Class Competitors is a journey through the brave new world of competitiveness. What are its historical origins? How does it impact the management of a nation? How do companies thrive on it in an international environment? What is the impact on work structures and value systems? Above all, is there a competitiveness mindset? Exploring how competitiveness works, Stephane Garelli shows why competitiveness is the most powerful tool available to unleash new levels of prosperity for nations, profit for companies and success for people.

Book Information
ISBN 9780470025697
Author Stephane Garelli
Format Hardback
Page Count 290
Imprint John Wiley & Sons Inc
Publisher John Wiley & Sons Inc
Weight(grams) 644g

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