A Global Guidebook for Activism in the Age of Climate Chaos and Social Injustice

In 1994, Patagonia invited representatives from 75 grassroots nonprofit organizations to gather and learn from active experts how to be more effective at what they do. Through this ongoing conference as well as years of funding these organizations, Patagonia has helped thousands of activists make the changes they envision for the world.

In 2016, Patagonia published Tools for Grassroots Activists, a compilation of presentations from the Tools conferences, accompanied by case studies and inspiring essays from environmental leaders.

The world since then has changed in profound ways, and this new edition reflects the world we now occupy. Completely revised, Tools to Save Our Home Planet: A Changemaker's Guidebook, captures the wisdom and best advice from activists in the field, creating a resource for any organization hoping to hone core skills. The lessons and examples it shares are as current, diverse, and global as the changemakers working around the world.

At a high level, the book's structure echos an activist's journey. It begins with self-reflection, essays prompting readers to identify their purpose and clarify their cause. The focus shifts to the inner workings of an organization or campaign-how to create a communications strategy, organize people, and fundraise-before taking an outward look at creating momentum through mobilizing and events, using political tools, collaborating with other people and organizations, and taking legal action. The book culminates with a chapter all about movements: How combining purpose, effective organizations, and momentum can create a tidal wave that can change the world.

A go-to resource for driving change, offering anyone who is passionate about environmental and social justice a timely and relevant resource to support their mission-aligned work, this book is intended for both those who are new to taking action and seasoned activists and community organizers who want to learn how others are finding success. The hope is that, like its predecessor, it will become dog-eared and scribbled in -- a reassuring and resourceful companion to the environmental and environmental justice movements.

About the Author
Nick Mucha (he/him/his) is the Environmental Programs Manager at Patagonia. In this role, Nick leads Patagonia's efforts to build organizational capacity and effectiveness for Patagonia's nonprofit partners. His work is born out of a deep appreciation for the vitally important role that nonprofit organizations play in tackling our most vexing environmental, social, and economic issues. Nick has 15 years' experience leading conservation and community development programs throughout the world. His interest in this work was born while he and his wife served as Peace Corps volunteers in Honduras from 2004-2006. From that experience Nick founded his own organization supporting coastal communities that were grappling with booming surf tourism in southern Nicaragua. After running that organization for 7 years, Nick served as Director of Programs for Save The Waves Coalition with a focus on protecting surf ecosystems worldwide. Nick holds a B.A.in political science from UC Santa Barbara. Outside of work, Nick is usually serving up dad jokes to his three kids or scheming to get in a quick surf, trail run, or weekend adventure off-grid. Patrick Thomas is a Minnesota-based marketing leader, editor, and consultant. Over 20 years of publishing work he's edited New York Times bestsellers, served as managing director of Milkweed Editions, ran the San Francisco Chronicle book review, and developed innovative branching narrative gaming scripts. He's been fortunate to work with numerous award-winning writers, scientists, adventurers, and poets, and believes in the powerful role stories have to play in saving the planet. Jessica Flint has worked as an editor at such publications as Vanity Fair, Bloomberg Businessweek, and Departures, and was a content strategist at Apple. She has written about mountain climbing in Africa for Outside, hiking with her father through Chilean Patagonia for Departures, and trends in sustainable travel for National Geographic, among other publications. She lives in Minnesota.


Book Information
ISBN 9781952338168
Author Nick Mucha
Format Paperback
Page Count 400
Imprint Patagonia Books
Publisher Patagonia Books