Description
Develops a value-based theory of the firm specifically aimed at strategic decision-making.
About the Author
Manuel Becerra holds the Accenture Chair in Strategic Management at the Instituto de Empresa Business School (IE), Madrid. His research has been published in many prestigious academic journals, including the Academy of Management Review and the Journal of Finance. He is currently Associate Editor of the Journal of Management.
Reviews
'This book provides the most comprehensive synthesis of the different theoretical approaches to the topic of strategy. I agree entirely with Professor Becerra's view that the most useful way to think about any company is in terms of an entity whose twin goals are: first, to create value and, second, to appropriate a fair share of this value for its own shareholders. I recommend this book as the first thing that any Ph.D. student in strategy should read before tackling the details of the strategy literature in the doctoral seminars. From now on, it will be required reading in my own Ph.D. seminars.' Anil K. Gupta, Ralph J. Tyser Professor of Strategy & Organization, Robert H. Smith School of Business, University of Maryland
'This is a fantastic book that will fill a major gap in the strategy literature. It provides a thorough review of prior theory and research concerned with the economic basis of strategic management. Management scholars and practitioners alike will find this to be a landmark publication that enhances our understanding of strategic decisions.' Luis Gomez-Mejia, Council of 100 Distinguished Scholar and Regents Professor at the W. P. Carey School of Business, Arizona State University
'An excellent and very timely book. In times of strategic turbulence the importance of sound theoretical grounding is accentuated. A must read for any serious student of strategy.' Oystein D. Fjeldstad, Professor and Telenor Chair of International Strategy and Management, BI-Norwegian School of Management
Book Information
ISBN 9780521681940
Author Manuel Becerra
Format Paperback
Page Count 310
Imprint Cambridge University Press
Publisher Cambridge University Press
Weight(grams) 500g
Dimensions(mm) 223mm * 152mm * 15mm