Description
By translating The Tao Te Ching into simple steps for greater influence, Karen has created a powerful tool for today's leaders." Andrea Menard, Metis Song Keeper
Wall Street Journal Bestseller
2021 International Book Awards finalist in Business: Management & Leadership
#1 New Release in Eastern Philosophy, Taoism
People are yearning to make an impact and create much needed change. Building a business, starting a movement, generating a new initiative in the workplace, creating change within a family, or supporting a non-profit enterprise in the community? People want to be part of the solution. Author Karen McGregor believes the 4000-year-old "Four Pillars of Influence" of the Tao Te Ching may be the key.
Positive vibes and how to influence others. Author Karen McGregor is an international keynote and TEDx speaker, and a guide to thousands of entrepreneurs and professionals seeking to become more influential leaders. In this book each chapter begins with a quote from the Tao Te Ching that connects with that chapter's theme, then concludes with reflections and recommended actions.
A unique leadership skills book. The Tao of Influence stands apart as a business book. It speaks ancient wisdom to the modern-day leader, while providing practical and tangible actions that lead to high levels of sustainable influence and positive power. Discover an easy-to-follow roadmap to creating lasting change in your workplace, community, and family, while navigating chaotic and demanding environments.
Learn to:
- Handle challenges and difficult people
- End the dynamic that heightens power struggles and destroys influence
- Create stillness and space to generate authentic power
If you have read books such as Weconomy, Leaders Eat Last, Radical Candor, Difficult Conversations, or Eckhart Tolle's A New Earth, you will want to read and learn from Karen McGregor's The Tao of Influence.
Karen McGregor will conduct a very robust publicity campaign, which includes: Mat Miller - enlisted to direct the strategy to bring The Tao of Influence to bestseller status on multiple platforms, such as USA Today, and others. The Tao of Influence has already made #7 on the Wall Street Journal business books list. A secured front cover and feature article in Radiance Magazine, free magazine in Southern California reaches 660 wellness and spiritual businesses; 15,000 copies printed. 8 interviews confirmed for the book launch - 5,000,000+ combined reach Marie Benard - Synchronicity Radio (#1 Spirituality, Love & Wellness Radio Show) Debbie Dachinger - Dare to Dream (BBS Radio) Conscious Living Radio (3,00,000+ hits per year) Sam Liebowitz (Conscious Consultant Hour, Talk Radio NYC) Francesca Anastasi, Succeed Against the Odds (Podcast/Internet TV) Women's Speaker Association Radio/TV Louise Uwacu (U and I Shaw TV and BlogTalk Radio) Ellen Rogin Podcast (NYT Bestseller of Picture Your Prosperity: Smart Money Moves to Turn Your Vision into Reality, Horses' Mouth Advisor Radio) Trainings for the Evolutionary Business Council - this organization has a huge collective reach numbering in the millions. Members support each other's book launches en masse. 35 podcasters to be contacted through membership in the Evolutionary Business Council 20 podcasters to be contacted through eWomen Network's Platinum Membership Trainings for the Canadian Association of Professional Speakers McGregor and her Public Relations Team will devote considerable time and resources to get the book into airports and major media. McGregor will do a comprehensive book tour and garner television and radio interviews, as well as podcasts and guest blogs. LAUNCH CAMPAIGN PARTNERS - 16,010,000 Total Reach Confirmed, including: David Wolfe (12 million followers), Mathew Knowles and Brian Smith, all interviewed for The Tao of Influence, have agreed to support the launch. Brian Copping and Samantha Morohan 1,064,000 (Facebook Group: "Positive People Making a Difference"- confirmed 2-week promotion of book with interviews) Robert Clancy 750,000 (Facebook Group) Jon James Ignited Results 240,000 Tina Dietz 150,000 Jennifer Hough 150,000 Barb Davies 102,000 Gail Watson 100,000 (Women Speakers' Association) Justin Livingston 100,000 Jay Fiset 77,000 Eva Gregory 75,000 Sherry-Lee Woycik 65,000 Jennifer and Paul Henczel 62,000 Marie Benard 55,500 (plus radio show interview for launch on YouTube with 6,300,000+ views (interviewed Eckhart Tolle, Wayne Dyer, Joe Dispenza) Celebrities in the book - Mathew Knowles, Beyonce's father and former manager and creator of Destiny's Child; Brian Smith, Founder of Ugg; and others will be featured on McGregor's multiple platforms - her blog, YouTube Channel, and Facebook Live. Weekly blog posts will highlight topics connected to the book. McGregor will launch social media campaigns and use platforms like Spiral Share to have affiliate and joint venture partners send the book launch information to their tribes with ease. These campaigns will feature a package of expert influencers' gifts with a combined value of thousands of dollars, given away with the purchase of each book should the publisher agree. PERSONAL SOCIAL MEDIA TOTAL REACH: 1,076,712
About the Author
Karen McGregor is an international keynote speaker and influencer who has shared the stage with such luminaries as Tony Robbins, Dr. John Gray, Dr. Deepak Chopra, Brendon Burchard, Marci Shimoff, and Dr. Denis Waitley. For the past decade, McGregor has been recognized for her ability to help professionals and entrepreneurs craft and deliver influential, heart-based messages that influence the world. In addition to being a TEDx speaker and an inspirational keynote speaker, McGregor is a Dragon's Den coach (the Canadian equivalent of Shark Tank), Founder of the Speaker Success Formula, and creator of the highly-regarded training program, Rock the StageTM, which has served thousands of entrepreneurs and professionals in becoming more influential messengers. For over twenty years, James Twyman, also known as The Peace Troubadour, has traveled to countries at war to share the prayers of peace from the 12 major religions of the world he put to music in 1994. He has been invited by peace organizations and even the leaders of countries to Bosnia, Iraq, Northern Ireland, South Africa, Syria and many other countries to initiate world synchronized meditations while battles raged around him. Each time millions of people participated, and miracles have often followed. James is also the New York Times bestselling author of sixteen books, has recorded over eighteen musical albums, and has produced or directed six films. James has been a teacher of non-dualistic spirituality for over twenty years. As a student of A Course In Miracles, James has traveled around the world inviting people into the experience of Oneness. He has worked with many other spiritual leaders including Wayne Dyer, Neale Donald Walsch, Gregg Braden and Doreen Virtue. His book The Moses Code set the foundation for his teachings on the I AM Consciousness. For more information on James and his work go to www.worldpeacepulse.com/james_twyman
Book Information
ISBN 9781642502756
Author Karen McGregor
Format Hardback
Page Count 224
Imprint Mango Media
Publisher Mango Media
