![The Individualized Corporation by Sumantra Ghoshal 9780712669818 [USED COPY]](https://cdn11.bigcommerce.com/s-zkx5lhzlf8/images/stencil/1500x1500/products/5836972/5914040/9780712669818__71268.1727408485.jpg?c=1?imbypass=on "The Individualized Corporation by Sumantra Ghoshal 9780712669818 [USED COPY]")
![The Individualized Corporation by Sumantra Ghoshal 9780712669818 [USED COPY]](https://cdn11.bigcommerce.com/s-zkx5lhzlf8/images/stencil/608x608/products/5836972/5914040/9780712669818__71268.1727408485.jpg?c=1 "The Individualized Corporation by Sumantra Ghoshal 9780712669818 [USED COPY]")
Description
A ground-breaking book by two world class professors which argues the irresistible case for a new business strategy - one that is centred on corporate purpose and culture and not on the industrial machine. Using diverse and compelling examples THE INDIVIDUALIZED CORPORATION explains how business leaders must recast the role of managers - by transforming how they behave, not re-engineering what they do. It is above all concerned with revitalising corporate culture by recasting the role of management and returning the core of business's responsibility, participation and contribution to the level of the individual.
Book Information
ISBN 9780712669818
Author Sumantra Ghoshal
Format Paperback
Page Count 368
Imprint Random House Business Books
Publisher Cornerstone
Weight(grams) 342g
Book Information
ISBN 9780712669818
Author Sumantra Ghoshal
Format Paperback
Page Count 368
Imprint Random House Business Books
Publisher Cornerstone
Weight(grams) 342g
![Moral Tradition and Individuality by John Kekes 9780691023489 [USED COPY]](https://cdn11.bigcommerce.com/s-zkx5lhzlf8/images/stencil/444x444/products/5850583/5927644/9780691023489__04430.1728186229.jpg?c=1 "Moral Tradition and Individuality by John Kekes 9780691023489 [USED COPY]")
