Slowly but steadily, the geographic centre of business gravity is moving eastwards. Emerging economies are proving promising business markets with large populations that have strong future purchasing power. The youthful human capital provides potential opportunities for innovation. The MENA region is strategically placed at the hub between East and West. As the developed West and the developing East collide, the challenges and opportunities that arise bring a rich variety of perspectives of innovative solutions to business dilemmas. This set of cases in our 4th volume explores why and how some successful Indian entrepreneurs have relocated themselves to the UAE. It traces their entrepreneurial stories. Two cases are from the healthcare industry: Dr. B.R. Shetty is the founder of NMC Healthcare, UAE Exchange and Neo Pharma. Dr Azad Moopen is the founder of Aster DM Healthcare. This case traces the story of Yogesh Mehta who moved from Mumbai, Maharashtra to begin Petrochem Middle East.The book also documents the stories of a few women entrepreneurs, including Uma Ghosh Deshpande who carved a career for herself in the competitive UAE media production industry, and the Karla sisters who are on a quest to make the world disability friendly.

About the Author
Edited by Melodena Stephens Balakrishnan, University of Wollongong in Dubai, UAE and Karlshochschule International University, Germany Immanuel Azaad Moonesar, Mohammed Bin Rashid School of Government

Reviews
Business and other researchers from the two countries provide six case studies of Indian entrepreneurs in the United Arab Emirates working in healthcare, chemicals and perfumes, and media and social causes. The companies discussed are NMC Healthcare, UAE Exchange, Neopharma, Aster DM Healthcare, Petrochem Middle East FZE, Ajmal Perfumes, and the woman-owned Queen Bee Production Company and Wings of Angels. Included are essays on maternal and child health leadership in the United Arab Emirates and encouraging trade spillovers. -- Annotation * (protoview.com) *



Book Information
ISBN 9781784417888
Author Melodena Stephens
Format Hardback
Page Count 192
Imprint Emerald Group Publishing Limited
Publisher Emerald Publishing Limited
Weight(grams) 614g
Dimensions(mm) 240mm * 165mm * 17mm