This book deconstructs the 'sharing' marketing narratives surrounding Airbnb and similar platforms. It provides a conceptual analysis of the 'sharing economy' and accommodation sector and furthers the ongoing discussion surrounding Airbnb and the social sustainability of city tourism. The volume analyses the touristification of neighbourhoods in the context of broader economic and ideological shifts, thus bridging the gap between academic and social debate. It presents four different city scenarios of potential future developments and evaluates the effects of different regulatory responses, giving readers an understanding of the forces and factors at work and envisioning the ultimate consequences of current developments. The book will appeal to students and researchers in tourism and hospitality studies, futures studies and urban planning, as well as to policymakers and strategists in the hospitality and tourism sectors.

Critical book debunks the marketing narrative of Airbnb and similar platforms and analyses the effects of overtourism

About the Author

Jeroen A. Oskam is the Director of Research at Hotelschool The Hague, the Netherlands. He has been working in the field for 20 years and his research interests include the history of thought, ideology, futures studies, hospitality and tourism.

Reviews

This eminent monograph written by Jeroen Oskam constitutes essential reading for everyone interested in obtaining an in-depth and comprehensive view on the phenomenon called Airbnb. It is suitable for both academics and practitioners alike, thus fostering a broad critical debate among all stakeholders on how to best counter an ever-expanding 'sharing' economy, which is likely to substantially shape the future of the world's cities.

* Ulrich Gunter, MODUL University Vienna, Austria *

This is a must-read book consolidating under one roof practical evidence and research findings that demystify the practice and implications of 'sharing' accommodation in urban environments. Apart from providing a holistic reality check of the current situation, the book also identifies and analyses four possible scenarios of the future of shared accommodation. It is a good source of critical debates and information for policymakers, professionals and researchers, but also educators and students.

* Marianna Sigala, University of South Australia, Australia *

What a great little book! This book is a must-read for any researcher, policy maker and eligible voter. "Voter?" you question. "Absolutely", I answer, and given our focus on the future, soon to be eligible voters as well. Indeed, those future voters might still be more attuned to the gripping narrative through which Oskam builds his story in the introduction. A browse through the table of contents reveals a well-structured, flowing set of 14 chapters (I am deliberately counting the Introduction as one), with meaningful headings that highlight the storyline.

-- Pascal Scherrer, Southern Cross University, Australia. * Journal of Tourism Futures, Vol. 5 No. 3 *

[This book] will appeal to a wide audience and particularly students in the tourism and hospitality field [...] the range of issues discussed in this book covers all stakeholders (e.g. consumers, neighbors, hotels and policy-makers) [it] is certainly a "must-read" piece of work for policymakers, scholars, practitioners and students in the tourism and hospitality field.

-- Daniel Leung, The Hong Kong Polytechnic University, Hong Kong * Tourism Management 78 (2020) *



Book Information
ISBN 9781845416720
Author Jeroen A. Oskam
Format Paperback
Page Count 192
Imprint Channel View Publications
Publisher Channel View Publications Ltd
Weight(grams) 305g
Dimensions(mm) 234mm * 156mm * 10mm