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The Audience in Everyday Life: Living in a Media World by S. Elizabeth Bird 9780415942591
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The Audience in Everyday Life: Living in a Media World by S. Elizabeth Bird 9780415942591

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Description

The Audience in Everyday Life argues that a media audience cannot be studied in front of the television alone--their interaction with media does not simply end when the set is turned off. Instead, we must study the daily lives of audiences to find the undercurrents of media influence in everyday life. Bird provides a host of useful tools and methods for scholars and students interested in the ways media is consumed in everyday life.

Book Information
ISBN 9780415942591
Author S. Elizabeth Bird
Format Hardback
Page Count 256
Imprint Routledge
Publisher Taylor & Francis Ltd
Weight(grams) 476g

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