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The Art of Type and Typography: Explorations in Use and Practice by Mary Jo Krysinski

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9781138236882
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549.00 Grams
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Description

The Art of Type and Typography is an introduction to the art and rules of typography. Incorporating the industry standard-InDesign-for typesetting from the outset, this book serves as a guide for beginning students to learn to set type properly through tutorials, activities, and examples of student work. Encompassing the history of typography from ancient times to widespread modern use, The Art of Type and Typography provides context and fosters creativity while developing key concepts, including:

  • The history of type;
  • Terminology;
  • Classification;
  • Measurement;
  • Spacing;
  • Alignment;
  • Legibility;
  • Hierarchy;
  • Layout and Grids;
  • Page Elements;
  • InDesign tools and style sheets.

Writing clearly and to the point, Mary Jo Krysinski brings over 30 years of design experience to this essential guide. With a glossary, sample class activities, additional online resources and a beautiful clean design, this book is the perfect introduction for a beginning typography student, and a handy reference for those needing a refresher.



About the Author

Mary Jo Krysinski has taught typography and graphic design courses at the School of the Art Institute of Chicago and at St. Xavier University for over seventeen years, and has been a practicing graphic designer for over 30 years.



Reviews

"This book combines history, mechanics, and digital practice of type into one. The book supports its theoretical discussion of type with tutorials of digital tools and creative assignments-promising to serve as a single source with which educators can teach typography today."

-Dr. Goekhan Ersan, Assistant Professor, SUNY Binghamton


"This book combines history, mechanics, and digital practice of type into one. The book supports its theoretical discussion of type with tutorials of digital tools and creative assignments-promising to serve as a single source with which educators can teach typography today."

-- Dr. Goekhan Ersan, Assistant Professor, SUNY Binghamton

"Overall then this is an excellent book for the beginner who wishes to explore designing their own book."

-- The Imagemaker Bookshelf, Issue 95





Book Information
ISBN 9781138236882
Author Mary Jo Krysinski
Format Paperback
Page Count 230
Imprint Routledge
Publisher Taylor & Francis Ltd
Weight(grams) 518g

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