Description
Companies often struggle to turn successful research into viable commercial products, processes and systems. This book defines technology development and reveals methods to successfully evaluate, fund and commercialize a technology. Cases studies help the reader evaluate the connection between a technology and potential markets, set useful hypotheses, develop statistically valid conclusions, and apply those conclusions to business goals.
Book Information
ISBN 9783110451719
Author Ron Stites
Format Paperback
Page Count 180
Imprint De Gruyter
Publisher De Gruyter
Weight(grams) 319g