It was called the Great Reset...

...and the landscape of business was changed forever.

Do you have a post-Covid plan for success?

John Meese is an economist-turned-entrepreneur, the CEO of Cowork.Inc, Co-founder of Notable, and host of the Thrive School podcast. He's on a personal mission to do one thing: to eradicate generational poverty by helping entrepreneurs create thriving businesses.

When the pandemic hit, it tilted the scales for many.

Do you know how to get on the winning side?

With a conversational tone and anecdotes from dozens of successful entrepreneurs, John helps the reader understand how to build a profitable business that can succeed in any climate. He covers marketing, sales, and finance strategies you've probably not considered.

You'll learn how to:

• Reach a broader audience
  
• Build a sales engine that greatly increases revenue
  
• Unlock higher profits
  
• Manage risk with healthy financial practices
  
• and much more.

Do you want to start your new business right, or improve the one you're already building?

You'll love this captivating business book, because John has done the work, shares his experiences, and has a gift for explaining ideas so they take hold in your mind.

Get it now.

Focus on connecting with small business owners, entrepreneurs, content creators, and new college graduates

Submit to major industry reviewers, including Publisher's Weekly and Foreword Reviews

Speak at colleges, universities, conferences, and workshops

Blog regularly

Execute a preorder campaign and gather reader reviews

Display book in a full-window display at Columbia Cowork

Speak on various podcasts as apart of a podcast tour

Write for Platform University, Michael Hyatt, and other epublications

Target media including Smart Passive Income, Capitalism.com, Business Insider, Entrepreneur.com, Inc, and others

Develop social media and YouTube presence

Grow email list and continue distributing e-newsletter weekly

About the Author
John Meese is a traditionally trained economist turned serial entrepreneur. He's the Dean of Platform University and co-founder and CMO of Notable Themes. John is also the CEO of Cowork Columbia, an entrepreneur center he founded in his hometown. He has worked closely with multiple clients who have repeatedly hit the Inc 5000 list of the fastest-growing privately-owned businesses in America, and he regularly publishes videos and articles about entrepreneurship and marketing at johnmeese.com. John lives with his wife and three sons in Columbia, TN, a community affectionately referred to as "Muletown" because of the local heritage as the mule capital of the world.

Reviews
"As John says, there is no shortage of opportunity today, but there is a shortage of execution. If you can focus on creating real solutions to real problems for real people, you'll have a clear advantage in the marketplace. Survive and Thrive can show you how."
- Michael Hyatt, Entrepreneur and New York Times Bestselling Author of Platform, The Vision Driven Leader, and many other bestselling books

"The world has changed yet again, and as an entrepreneur, you must rise to the occasion. John's book gives you a step-by-step plan to serve the new market in a new way. Your business is about to be stronger than ever."
- Mike Michalowicz, Entrepreneur and Wall Street Journal Bestselling Author of Fix This Next, Profit First, and several other bestselling books

"Survive and Thrive provides timeless information about starting a business from scratch, but at exactly the right time. Having gone through a layoff myself in 2008, I know exactly how important each and every lesson John shares is, and I wish this book was around when I first started my entrepreneurial journey. Step by step, genuine, and highly recommended."
- Pat Flynn, Entrepreneur and Wall Street Journal Bestselling Author of Will it Fly?, Let Go, and Superfans.

"This book provides a step-by-step plan to help you reach more people, make sales, and enjoy more profit, regardless of what the 'economy' is doing. Does it feel like times are tough? Survive and Thrive slices through the clutter and helps entrepreneurs build stronger-than-ever businesses while making the world a better place."
- Ray Edwards, Entrepreneur and Bestselling Author of How to Write Copy That Sells

"Too many entrepreneurs rely on a booming economy or favorable external circumstances for their business success, but everyone knows this doesn't last forever. If you'd like to build a business that can survive and even thrive when the going gets tough (and it will), then you need this book."
- Allan Dib, Entrepreneur and Bestselling Author of The 1-Page Marketing Plan

"When times are challenging, it is easy for the would-be entrepreneur to slide down into dejection, certain that all effort is futile. John Meese's new book Survive and Thrive is the antidote to passive languor. It is a surefire call-to-action that omits all those cliched motivational slogans and guides the reader into the specific activities that will build a business. Not only will it put a bounce in your step and set your chin to a jaunty new jut, Survive and Thrive will tell you just what to do today to reach your destination tomorrow."
- Rabbi Daniel Lapin, Entrepreneur and Bestselling Author of Thou Shall Prosper

"Are you struggling to adapt your old business to the new market and grow despite an uncertain economy? Buy this book, put these principles to work, and you're already on the right track."
- Phillip Stutts, Entrepreneur and Author of Fire Them Now

"Survive and Thrive is a recipe for success for any entrepreneur. John has applied these foundational principles in his own businesses and knows first-hand how to ensure your vision and passion become a reality. Every business owner and operator needs this as a handbook now more than ever."
- Casey Graham, Entrepreneur and CEO of Gravy Solutions

Book Information
ISBN 9781631953361
Author John Meese
Format Paperback
Page Count 200
Imprint Morgan James Publishing llc
Publisher Morgan James Publishing llc